46 ConvertKit Alternatives & Competitors to consider in 2024
The Best ConvertKit Alternatives:
CM Commerce
Robly
Campaigner
SendX
Sender
Flodesk
Mailercloud
Mailmodo
EmailOctopus
Flashy
Perfit
Goodbits
MoonMail
Upscribe
Mailchimp
Constant Contact
Klaviyo
ActiveCampaign
GetResponse
Keap
Campaign Monitor
Zoho Campaigns
iContact
AWeber
Benchmark
MailUp
SendPulse
Drip
Selzy (Formerly UniSender)
MailerLite
FreshMail
Doppler
Sendlane
Moosend
Mailigen
SendFox
Automizy
Wild Audience
SmartrMail
ZagoMail
Acumbamail
Vision6
Inbox
Emercury
Envoke
Smoove
Lately, we have been receiving many messages related to email marketing software. Indeed, with the advent of e-commerce, businesses need to be equipped with effective email marketing tools. This is where ConvertKit comes into play.
ConvertKit is an email marketing platform that enables users to design emails and create automation to launch email marketing campaigns effectively. ConvertKit also provides tools to design landing pages, sign-up forms and sales pages.
Indeed, ConvertKit offers many tools to improve email marketing. However, a lack of customization options and user-interface issues can bog down many users. Fortunately, there are many alternatives that you can consider in case ConvertKit is not suitable for your needs.
Here are the top alternatives to Convertkit that you should consider for your business.
The Best ConvertKit Alternatives:
- CM Commerce
- Robly
- Campaigner
- SendX
- Sender
- Flodesk
- Mailercloud
- Mailmodo
- EmailOctopus
- Flashy
- Perfit
- Goodbits
- MoonMail
- Upscribe
- Mailchimp
- Constant Contact
- Klaviyo
- ActiveCampaign
- GetResponse
- Keap
- Campaign Monitor
- Zoho Campaigns
- iContact
- AWeber
- Benchmark
- MailUp
- SendPulse
- Drip
- Selzy (Formerly UniSender)
- MailerLite
- FreshMail
- Doppler
- Sendlane
- Moosend
- Mailigen
- SendFox
- Automizy
- Wild Audience
- SmartrMail
- ZagoMail
- Acumbamail
- Vision6
- Inbox
- Emercury
- Envoke
- Smoove
(We mention the hidden gems on top of our list, to give them more exposure, over the already popular ones)
CM Commerce
CM Commerce offers email marketing tools through automated marketing bots.CM Commerce also offers tools to help with email workflow management, along with tools to segment customers, boost conversion rates and build newsletters to boost repeat sales.
Pros
✔️ Versatile automation features to create personalized email content that is segmented
✔️ Handy features to launch newsletter campaigns and pull in reviews
✔️ Robust segmentation features to identify and target customers based on their activity levels
✔️ Flexible review features that allow users to add user-generated content to emails and websites
Cons
❌ Lack of web design and landing page tools compared to peers
❌ Review features are limited in the basic plan
Pricing
– Free demo is available
– Starter plan: Starting from $9 per month going up to $1,599 per month.
– Growth plan: Starting from $29 per month going up to $2,399 per month.
– Professional plan: Starting from $49 per month going up to $3,179 per month.
Best known for
CM Commerce is best known for its automation features. CM Commerce’s automated bot is designed to target customers with newsletters that highlight best-selling products and gather insights from customer activity. CM Commerce’s bot can also dynamically segment customers based on their activity level and design email themes and images.
⭐ Our Rating – 4.4/5
Robly
Robly offers email marketing tools to assist with lead conversion through email campaign launchers, pop-up widgets and embedded HTML forms. Robly also provides tools to boost open rates, segment customers, build landing pages and test marketing strategies.
Pros
✔️ Unique OpenGen and Intelliset features to boost email open-rates
✔️ Handy tools to segment users based on tags, locations and A/B testing results
✔️ Easy-to-use, a drag-and-drop editor that allows users to build customized email campaigns
✔️ Versatile tools to create landing pages
Cons
❌ Lack of e-commerce and payment-related tools compared to peers
❌ Lack of in-built integration options
Pricing
– Free trial plan is available
– ‘Up to 500 contacts’ plan: $19 per month
– ‘501-2.5k contacts’ plan: $35 per month
– ‘2.5k-5k contacts’ plan: $58 per month
– ‘10000+ contacts’ plan: Starting from $92 per month going up to $7,453 per month
Best known for
Robly is best known for its OpenGen and Intelligent features. OpenGen boosts open rates by using data-based insights to selectively send emails to active with conversion-friendly subject lines, and Intelliset utilizes user-engagement data to bypass spam filters to increase open and click rates.
⭐ Our Rating – 4.5/5
Campaigner
Campaigner offers multi-channel email marketing and automation tools, along with streamlined workflow builder tools. Campaigner also offers tools to help with conversion tracking, multi-level testing, e-commerce and SMS marketing. Campaigner also provides tools to segment customers effectively.
Pros
✔️ Versatile experimentation and testing tools to gain insights into email campaign performance
✔️ Handy email workflow tools that automatically trigger workflows with optimized resources using pre-defined triggers such as email activity, conversion tracking conditions and time delays
✔️ Unique tools to launch recurring and triggered SMS marketing campaigns
✔️ Robust reporting and tracking tools
Cons
❌ More review features need to be added
❌ More features need to be added to data capture forms
Pricing
– Free trial plan is available
Email Plans
– Starter plan: $59 per month
– Essential plan: $179 per month
– Advanced plan: $649 per month
– eCommerce plan: $79.95 per month
Email + SMS bundle
– Starter plan: $104 per month
– Essential plan: $224 per month
– Advanced plan: $694 per month
– Customized plans for Enterprise are available
Best known for
Campaigner is best known for its reporting and tracking tools. Campaigner’s analytics dashboard provides in-depth conversion tracking data, along with reports on experimental testing, contact activity, email campaign and workflow performance, geolocation data and auto-responder data.
⭐ Our Rating – 4.4/5
SendX
SendX provides email marketing software for businesses of all sizes. With SendX’s platform, users can send email campaigns, automate email sequences and design customized messages. SendX also provides tools to build and modify landing pages.
Pros
✔️ Versatile tools to build landing pages that can be used to target and track customers
✔️ Vast image and template library with 500000+ free stock photos
✔️ Handy heatmap features to view the performance of CTAs and links
✔️ Robust tools to launch drip sequences to boost open rates and tag subscribers based on the email they open and links they click
Cons
❌ More payment features could be added for e-commerce functionality
❌ Customer service issues are common
Pricing
– Free trial plan is available
– ‘1-1000 subscribers’ plan: $9.99 per month
– ‘1001-2500 subscribers’ plan: $19.99 per month
– ‘2501-5000 subscribers’ plan: $39.99 per month
– ‘5001-10000 subscribers’ plan: $59.99 per month
– ‘10001-15000 subscribers’ plan: $79.99 per month
Best known for
SendX is best known for its landing page features. SendX’s drag-and-drop editor allows users to build landing pages using templates with proven conversion rates. SendX’s landing pages can also be customized with timers, pop-ups, share buttons, custom scripts and third-party plug-ins. SendX’s landing pages can also be optimized for mobile platforms.
⭐ Our Rating – 4.4/5
Sender
Sender specializes in providing newsletter and automation tools to boost sales through email marketing. Sender also provides users with e-commerce tools and automation tools to manage drip campaigns through email workflow management.
Pros
✔️ Versatile tools to create responsive emails with easy-to-use drag-and-drop builders and HTML editors
✔️ Handy e-commerce tools to segment customers and generate abandoned cart emails
✔️ Robust email deliverability tools with feedback loop integrations, bounced email tracking and high reputation IP addresses
✔️ In-depth workflow automation tools to launch drip campaigns, generate abandoned cart emails and follow up on purchases
Cons
❌ More customization options need to be added
❌ Lack of campaign testing tools compared to peers
Pricing
– Free forever plan is available
– Standard plan: $10 per month
– Professional plan: $35 per month
– Enterprise plan: Custom pricing
Best known for
Sender is best known for its newsletter tools, which can be created easily through its drag-and-drop builder and HTML editor. Sender’s newsletter templates have proven response rates, and its image editors and product handling features can build optimized emails for mobile and desktop platforms.
⭐ Our Rating – 4.3/5
Flodesk
Flodesk’s web-based tools and features allow users to design emails with a creative edge. Flodesk also gives its users the tools to optimize email marketing automation and build landing pages. Flodesk’s features also enable users to build responsive forms and launch newsletter campaigns.
Pros
✔️ Simplified pricing plans with a single flat-rate plan providing unlimited access forever
✔️ Intuitive and versatile email builder and design tools
✔️ Handy editor tools to build email marketing automation
✔️ In-depth tools and templates to create landing pages with proven conversion rates
Cons
❌ Lack of e-commerce functionality tools compared to peers
❌ Lack of in-built integration options compared to peers
Pricing
– Free trial plan is available
– Single Monthly plan: $38 per month or $418 annually
Best known for
Flodesk is best known for its email and landing page builder tools, which allow users to build vibrant and colorful email campaigns and landing pages with various fonts, layouts and customized, conversion-friendly templates that are designed for creative users.
⭐ Our Rating – 4.5/5
Mailercloud
Mailercloud allows users to create, send and track email campaigns through its web-based platform. Along with email template builders, Mailercloud also provides tools to boost email deliverability, test/automate campaigns and segment customers based on their activity level.
Pros
✔️ Handy automation features that allow users to optimize email scheduling and set up autoresponder sequences
✔️ Streamlined drag-and-drop builder and customized HTML editor tools
✔️ Versatile tools to segment customers and monitor contacts
✔️ Robust form building tools
Cons
❌ More SMS tools could be added
❌ Lack of landing page tools compared to peers
Pricing
– Free plan is available for up to 12,000 emails per month
– Premium plan: Starting at $10/month for 1000 contacts going up to $1,915/month for 600,000 contacts
– Enterprise plan: Custom pricing based on requirements
Best known for
Mailercloud is best known for its form-building features. With Mailercloud, users can add pop-up forms as slide-in boxes, dropdown banners, standalone pages and embedded blocks. Mailercloud’s forms are mobile-responsive and enhance contact conversion through real-time notifications and confirmation pages.
⭐ Our Rating – 4.5/5
Mailmodo
Specializing in AMP (Accelerated Mobile Pages) email technology, Mailmodo provides tools to add forms, calendar elements, cart features and APIs within email campaigns. Mailmodo also provides email automation and dedicated IPs/SMTPs to improve email deliverability.
Pros
✔️ Ability to upload custom-coded HTML email files
✔️ Simplified, visual automation builders that allow users to optimize and plan drip sequences using journey maps
✔️ Handy features to trigger emails and segment users based on signups, purchases, email clicks and cart-abandonment
✔️ Robust tools such as dedicated IPs and SMTPs to enhance email deliverability
Cons
❌ Many features do not render properly for certain email providers
❌ Silver and gold plans have restrictions due to credits and overage charges
Pricing
– Free plan is available
– Silver plan: $49 per month
– Gold plan: $199 per month
– Platinum plan: $499 per month
– Customized plans available for enterprise solutions
Best known for
Mailmodo is best known for its AMP email tools. AMP tools allow Mailmodo users to add website features such as calendars, carts, confirmation buttons and APIs directly into an email, thus eliminating the need to open new browser windows to complete basic email tasks. Whilst Mailmodo’s AMP tools don’t require any coding knowledge, Mailmodo does have advanced functionalities to add HTML files and code snippets to AMP blocks.
⭐ Our Rating – 4.4/5
EmailOctopus
EmailOctopus provides email marketing tools with affordable pricing plans. Along with email building tools, EmailOctopus also provides tools to segment customers, create automated email sequences/campaigns, build landing pages and create customized forms with tracking features.
Pros
✔️ Handy tools to set up customizable forms and landing pages
✔️ Easy-to-use email editor that allows users to build customized designs from scratch or import HTML templates
✔️ Versatile segmentation tools to design tailored emails and manage contacts based on customer behavior
✔️ Streamlined analytics dashboard to keep track of open, click rates, bounce rates and many other parameters
Cons
❌ More e-commerce functionality tools need to be added
❌ Lack of native integration features compared to peers
Pricing
– Free plan is available for up to 2,500 subscribers and 10,000 emails per month
– Pro plan starts from $8 per month (500 subscribers, 10,000 emails), going up to $1,010 per month (500,000 subscribers, 5,000,000 emails)
– Customized pricing plans available for large enterprise solutions
Best known for
EmailOctopus is best known for its customer segmentation tools. EmailOctopus allows users to tailor messages based on data related to customer activities, and it allows users to tag and manage existing contacts using custom fields.
⭐ Our Rating – 4.5/5
Flashy
Flashy offers an all-in-one marketing automation platform for businesses of all sizes. Flashy allows users to generate customized email campaigns, website pop-ups, emails, SMS’ and push notifications. Flashy also provides automation and customer segmentation tools.
Pros
✔️ Handy tools to add pop-ups to websites in order to collect leads, convert visitors and track website performance
✔️ Flexible SMS marketing tools that allow users to send customized and personalized text messages
✔️ Streamlined email editor with a comprehensive library of responsive email templates
✔️ Versatile automation and journey builder tools to seamlessly add customers into marketing funnels
Cons
❌ Lack of landing page features compared to peers
❌ Certain features, such as email-size reduction, tend to affect the deliverability of emails
Pricing
– Free trial plan is available
– Starter plan: $21-$405 per month
– Professional plan: $40-$812 per month
– Master plan: $99-$1,350 per month
– Enterprise plan: Custom pricing
Best known for
Flashy is best known for its pop-up and on-site messaging tools. Flashy allows users to create tailor-made popups to interact with on-site visitors, and it allows users to customize locations, triggers, designs and display timings. With Flashy, users can also use on-site messaging tools to upsell complementary products and collect leads. Flashy’s pop-ups can be optimized for any device and they can be tracked using advanced performance tracking features.
⭐ Our Rating – 4.4/5
Perfit
Based in Argentina, Perfit provides email marketing and contact management tools with flexible pricing plans. Perfit also provides tools to create design templates, launch segmented email campaigns and manage transactional emails through email API features.
Pros
✔️ Robust features to manage transactional emails through SMTP and API features
✔️ Versatile contact management tools that allow users to manage subscription forms, import contacts, handle bounced emails and segment contacts based on activity levels
✔️ Responsive email editors that allow users to import HTML files and organize images through design gallery features
✔️ Handy automation tools to auto-suggest products to users and schedule marketing campaigns
Cons
❌ Platform is primarily based in Portuguese and Spanish, hence translation issues are common for English-speaking users
❌ Lack of in-built SMS tools compared to peers
Pricing
– Free plan is available for up to 500 contacts and 2,000 emails
– Based on contacts: Monthly plans start from $12 per month for 1,000 contacts, up to $400 per month for 100,000 contacts
– Based on emails: Email plans starting from $30 for 5,000 emails, up to $2,450 for 5,000,000 emails
– Prepaid plans: High volume plans starting from $135 for 50,000 emails per month, up to $2,900 for 5,000,000 emails per month
– Transactional email plans start from $10 for 5,000 emails per month, up to $400 for 1,000,000 emails per month
– Customized pricing plans available for large enterprise solutions
Best known for
Perfit is best known for its transactional email tools. Perfit allows users to automate email sequences related to registration, invoicing and online purchases. Perfit’s API tools also allow users to schedule deliveries and manage subscriptions through activity monitoring tools.
⭐ Our Rating – 4.3/5
Goodbits
Goodbits specializes in creating newsletters by aggregating content from various websites and social media platforms. Along with newsletter tools, Goodbits also offers a design editor with custom templates, along with collaboration and landing page tools which can be accessed easily through its web-based platform.
Pros
✔️ Handy tools to obtain newsletter content from websites and social media using RSS feeds
✔️ In-depth tools to build landing pages with customizable subscribe forms
✔️ Flexible collaboration tools that allow team members to curate and save collections together
✔️ Streamlined design editor with options to add custom templates and content blocks
Cons
❌ Lack of testing and reporting tools compared to peers
❌ More e-commerce tools need to be added
Pricing
– Free plan is available with limited features
– Pro plans: $24-$449 per month (‘send with us’ option), $19 per month (‘send with others’ option)
– Business plans: $79-$599 per month (‘send with us’ option), $74 per month (‘send with others’ option)
Best known for
Goodbits is best known for its newsletter features. Goodbits automatically saves links from various sources to generate a newsletter with ease. No coding experience is required to use Goodbits’ drag-and-drop editor, and Goodbits also has many collaboration tools to easily share content within teams.
⭐ Our Rating – 4.2/5
MoonMail
MoonMail is an all-in-one messaging platform that allows users to connect with customers through multiple messaging channels. Along with messaging tools, MoonMail also provides testing, automation, customer segmentation and email tracking tools for businesses of all sizes.
Pros
✔️ Versatile communication tools that allow users to send emails and messages through multiple channels
✔️ Handy automation tools to add engaged recipients filters, optimize send-time and add event-based triggers
✔️ Dedicated IP features with subnets, farm spreads and warm-up tools
✔️ In-depth testing tools with advanced A/B testing, email tracking and analytics features
Cons
❌ More landing page tools need to be added
❌ Charges are levied for bounced emails
Pricing
– Free trial plans are available
– Lite plan: $59 per month
– Starter plan: $249 per month
– Professional plan: $499 per month
– Customized pricing plans for enterprise solutions
Best known for
MoonMail is best known for its multi-channel communication features. MoonMail allows users to launch marketing campaigns through multiple channels, including email, SMS, Voice, WhatsApp, Facebook messenger, Amazon, Apple, Baidu & Firebase.
⭐ Our Rating – 4.2/5
Upscribe
Upscribe provides email marketing and newsletter tools for businesses of all sizes. Upscribe also provides customer segmentation tools and automation tools, along with customizable sign-up forms to boost conversions, along with design and email templates.
Pros
✔️ Versatile newsletter tools that allow users to launch free and paid newsletter campaigns
✔️ Handy contact management tools that allow users to organize and segment contacts with tags
✔️ Robust automation tools that allow users to create multi-email sequences with customized triggers
✔️ In-depth API tools for custom integrations
Cons
❌ More testing and reporting tools need to be added
❌ Lack of multi-channel marketing tools compared to peers
Pricing
– Free trial plans are available
– Monthly $100 is charged and a 1% transaction fee is charged
Best known for
Upscribe is best known for its newsletter tools that allow users to launch paid and free email newsletters. With Upscribe, it is easy to add links, videos, buttons and small attachments to a newsletter, and multi-level email sequences can be created within minutes using triggers derived from customer segmentation data.
⭐ Our Rating – 4.1/5
Mailchimp
Mailchimp is an industry-leading email marketing software provider that allows users to build marketing channels and aggregate data to analyze customer activity. Mailchimp also offers customer segmentation, e-commerce, scheduling, content creation and automation tools through its web-based and its mobile platform.
Pros
✔️ Lightweight and flexible Android/iOS mobile app with multiple language options and cross-device compatibility
✔️ Handy e-commerce tools that allow users to create online stores with custom domain names
✔️ Industry-leading CRM tools that allow users to understand customers’ data and act on it
✔️ Versatile design and content editor tools that allow users to personalize content blocks within emails
Cons
❌ Limitations are placed on the third-party email address list
❌ Limitations are placed on bulk actions for certain email campaigns
Pricing
– Free trial plan is available
– Essentials plan: $10 per month
– Standard plan: $15 per month
– Premium plan: $295 per month
– Customized pricing plans available for website, e-commerce, transactional emails and large enterprise plans
Best known for
Although Mailchimp is a market-leading software package and has many advanced features, it is best known for its creative tools. Mailchimp’s AI-powered creative assistant allows users to create dynamic content across multiple channels, add product recommendations and sync tools such as Adobe Photoshop. Mailchimp’s creative assistant also gives real-time feedback to generate impactful subject lines.
⭐ Our Rating – 4.7/5
Constant Contact
Constant Contact provides email marketing tools for businesses that are looking to boost customer engagement. Along with email marketing tools, Constant Contact also offers e-commerce, website development and social media marketing tools with flexible pricing plans.
Pros
✔️ Versatile automation features with trigger-based mailing functions, along with contact segmentation and list-building tools
✔️ Flexible social media marketing tools to incorporate digital marketing into email marketing
✔️ Handy tools to upload and import contacts from Excel, Outlook, Salesforce and many other platforms
✔️ In-depth real-time tracking tools to segment contacts, create targeted links and view data on opens, clicking and email-sharing
Cons
❌ Image-uploading features could be improved
❌ Mobile user interface is not very streamlined
Pricing
– Free trial plan is available
– Core plan: Starting from $9.99 per month
– Plus plan: Starting from $45 per month
– Customized plans are available for large enterprises
Best known for
Constant Contact is best known for its social media marketing tools that allow users to combine digital and email marketing strategies. Constant Contact lets users schedule social media posting, and it allows users to easily respond to comments, mentions, and direct messages from one unified platform. Constant Contact also allows users to optimize Facebook and Instagram ads with detailed metrics and insights.
⭐ Our Rating – 4.6/5
Klaviyo
Klaviyo allows users to build multi-channel marketing campaigns through its web-based platform. Klaviyo also offers tools to facilitate e-commerce, lead conversion through sign-up/ pop-up forms, customer segmentation and social media advertising and automation.
Pros
✔️ Versatile automation features that utilize triggers based on segmentation data
✔️ Robust data science tools with multiple predictive and testing parameters
✔️ Handy social media tools that allow users to sync data from social media platforms and use engagement data to target customers
✔️ Flexible campaigning tools that allow users to personally engage with customers and improve deliverability
Cons
❌ Landing page tools could be improved
❌ SMS tools have limitations
Pricing
– Free trial plan is available
– Customized email and SMS pricing plans are provided based on the number of contacts
Best known for
Klaviyo is best known for its automation tools. With Klaviyo, users can easily customize and optimize customer experiences with in-built A/B testing. Klaviyo also allows users to branch email flows based on behavioral and customer data. Users can also add multiple automation triggers based on browser abandonments, abandoned carts and many other e-commerce parameters.
⭐ Our Rating – 4.6/5
ActiveCampaign
ActiveCampaign offers email marketing, automation, and CRM tools for businesses of all sizes. ActiveCampaign also provides testing, customer segmentation, tracking and communication tools through its web-based and mobile platforms. ActiveCampaign also has many forecasting and predictive features on its platform.
Pros
✔️ Advanced e-commerce tools to send targeted reminders for abandoned carts, track order fulfilments and launch win-back campaigns
✔️ Versatile CRM tools to boost lead and contact management
✔️ Handy email marketing tools to funnel leads and test campaigns for effectiveness and deliverability
✔️ Robust tools to add customer service tools that can be used to track interactions and prevent bad customer experiences.
Cons
❌ Mobile-form features could be improved
❌ Many features are still undergoing beta-testing
Pricing
– Free trial plan is available
– Lite plan: Starting from $15 per month, up to $286 per month
– Plus plan: Starting from $70 per month, up to $474 per month
– Professional plan: Starting from $187 per month, up to 686 per month
– Enterprise plan: Custom pricing
Best known for
ActiveCampaign is best known for its CRM tools. With ActiveCampaign, CRM tasks such as pipeline tracking, lead scoring and deal monitoring can be easily automated, hence time sinks are reduced to a great extent. ActiveCampaign also allows users to update contact details and view a lead’s history through contact records. ActiveCampaign also has unique predictive tools to calculate the probability of success for deals, which can be further used to segment and score leads.
⭐ Our Rating – 4.7/5
GetResponse
GetResponse provides email and digital marketing tools through its mobile and web-based platform. Along with email marketing and automation, GetResponse also has many tools to help with CRM, lead conversion, website building and social media advertising.
Pros
✔️ In-depth CRM tools to generate effective leads and sales funnels
✔️ Handy AI-driven, a code-free website builder with ample customization options and SEO optimization tools
✔️ Powerful email design features with effective tools to manage contact lists and transactional emails
✔️ Robust digital marketing tools to enable effective online advertising and content creation
Cons
❌ Webinar features could be improved
❌ Contact tagging features need to be improved
Pricing
– Free plan available for up to 500 contacts
– Email Marketing: Starting from $19 per month, up to $539 per month
– Marketing Automation: Starting from $59 per month, up to $599 per month
– Ecommerce Marketing: Starting from $119 per month, up to $699 per month
– Max plan: Customized pricing
– Max Plus plan: Customized pricing
Best known for
GetResponse is best known for its CRM tools, particularly its conversion and sales funnel tools. GetResponse offers a comprehensive platform to manage every aspect of a sales funnel, from landing pages to cart management. GetResponse users can also set up lead magnets by providing content to potential customers. GetResponse also has many pre-designed funnel scenarios to help new users.
⭐ Our Rating – 4.6/5
Keap
Formerly known as Infusionsoft, Keap combines CRM, email marketing, automation and payments tools into one platform. Keap also provides invoicing and scheduling tools through its web-based and mobile platform, through which Keap also offers tools for SMS marketing.
Pros
✔️ Comprehensive CRM tools that allow users to respond to incoming leads effectively, create personalized templates and collect client data
✔️ Unique features to manage invoicing, payments and transactional emails
✔️ Robust email marketing tools with concise segmentation and spam-checking features to improve deliverability
✔️ Versatile scheduling tools that are perfectly synchronized with Keap’s CRM platform
Cons
❌ Many features are not available on Internet Explorer and Edge
❌ Campaign features have many limitations on the mobile app
Pricing
– Free trial plan available
– Pro plan: Starting from $169 per month, up to $519 per month
– Max plan: Starting from $249 per month, up to $599 per month
– Customized pricing plans available for advanced e-commerce and sales team needs
Best known for
Keap is best known for its invoicing and e-commerce tools. Keap allows users to seamlessly accept credit cards, send invoices and track payments through its CRM dashboard. Keap can also be used to set up recurring payments and send automated payment reminders. Invoices can also be tracked easily based on payment status.
⭐ Our Rating – 4.7/5
Campaign Monitor
Campaign Monitor provides email marketing and automation tools for businesses of all sizes. Besides email marketing tools, Campaign Monitor also offers contact management and segmentation tools, along with tools to add sign-up forms to websites and online stores.
Pros
✔️ Unique link review tools to detect link errors
✔️ Robust email marketing tools that allow users to code templates and add countdown timers
✔️ Flexible segmentation tools that allow users to send targeted emails and obtain granular client data
✔️ In-depth analytics tools to provide data on the geographic spread, engagement per campaign and many other parameters
Cons
❌ More landing-page and website building features need to be added
❌ Lack of social media and digital marketing features compared to peers
Pricing
– Free trial plan available
– Basic plan: Starting from $9 per month, up to $299 per month
– Unlimited plan: Starting from $29 per month, up to $699 per month
– Premier plan: Starting from $149 per month, up to $989 per month
– Customized pricing plans available for large enterprises
Best known for
Campaign Monitor is best known for its link-review tool, through which users can automatically search through emails and flag any hyperlinks that might be broken or outdated, which boosts deliverability and customer conversions.
⭐ Our Rating – 4.6/5
Zoho Campaigns
One of the many software products designed by the Zoho group, Zoho Campaigns provides the necessary tools required for email marketing and workflow automation. Along with email marketing, Zoho Campaigns also provides multiple tools to segment customers, generate dynamic content and advertise through social media platforms.
Pros
✔️ Versatile newsletter and pre-designed templates, with options to import HTML templates and customize basic layouts
✔️ Simplified drag-and-drop email workflow tools that are loaded with automation features
✔️ Robust content-creation tools that allow users to add dynamic content to emails
✔️ Handy social media tools to post campaigns on Facebook, Twitter, LinkedIn and many other platforms
Cons
❌ More web-development tools could be added
❌ Campaign approval process can be tedious in certain situations
Pricing
– Free trial plan is available
– Email-based plans: Starting from $1.5 per month, up to $51 per month
– Subscriber-based plan: Starting from $4.7 per month, up to $330 per month
– Email credits plan: Starting from $2.3 per month, up to $236 per month
– Customized pricing plans available for large enterprises
Best known for
Zoho Campaigns is best known for its workflow automation tools. Zoho Campaigns makes it easy to trigger messages based on customer interactions due to its drag-and-drop workflow editor. Zoho Campaigns also automates the process of sending highly engaged users to CRM. Zoho Campaigns’ automation tools can also be used to set up autoresponder sequences.
⭐ Our Rating – 4.4/5
iContact
iContact is democratizing email communications with smart email marketing. iContact has email marketing for all small businesses and mid-size businesses too. With iContact one can create, send and track email marketing messages and now RSS feeds too, all in one place.
Pros
✔️ Friendly, North Carolina based, customer service team answers all your calls and concerns
✔️ Josh will subscribe to your newsletter and click on lots of links each time you send it
✔️ Public message archive to make your marketing messages known to all search engines to secure world domination
✔️ RSS feed support and surveys too
Cons
❌ Marketing homepage is built in Dreamweaver so the HTML code is a mess
❌ Aaron wrote a lot of the app in Perl which he barely knows how to use
Pricing
– Free trial plan available
– Standard plan: Starting from $23 per month, up to $350 per month
– Salesforce plans: Starting from $99 per month.
– Customized pricing plans available for large enterprises
Best known for
iContact is best known for being able to automatically post from your RSS feed to your email newsletter, because RSS feeds are going to replace email communication in the next five years. It is also known for its performance reporting dashboard. Through iContact, users can easily compare sent messages’ unique open, click and click-to-open rates. Users can also easily check opens by platform, generate campaign reports, view delivery data and analyze landing page performance and carry out split testing if required.
⭐ Our Rating – 4.3/5
AWeber
AWeber offers email marketing and content creation tools that can be used by experienced and inexperienced users alike. AWeber also provides content creation, segmentation, e-commerce and landing page tools from its web and mobile-based platform.
Pros
✔️ Advanced image editing and curation tools
✔️ Versatile automation features with a wide selection of pre-built campaigns
✔️ Robust segmentation tool with tools to create dynamic subscriber segments
✔️ In-depth tools to create customized and targeted newsletters
Cons
❌ Lack of native SMS tools compared to peers
❌ More features need to be added to the mobile platform
Pricing
– Free trial plan available
– Pro plan: Starting from $29.99 per month, up to $159.99 per month
– Customized pricing plans available for large enterprises
Best known for
AWeber is best known for its imaging tools. AWeber’s digital library has more than 6000 stock images that users can freely choose from. AWeber also offers unlimited image hosting and customized buttons that can be used for calls-to-action (CTAs) and social media marketing.
⭐ Our Rating – 4.5/5
Benchmark
Benchmark provides email marketing and automation tools for businesses of all sizes. Along with email marketing tools, Benchmark also provides CRM tools for lead generation, API tools for advanced integrations and landing-page building tools. Benchmark also makes it easy to add signup forms and surveys/polls into landing pages and emails.
Pros
✔️ Robust lead generation tools that allow users to launch surveys/polls and build customer lists
✔️ Streamlined email builder with HTML editing and RSS features, along with in-built photo-editing tools
✔️ Handy landing page tools with in-depth templates and landing page options
✔️ Versatile automation tools with numerous templates and flexible trigger functions
Cons
❌ More e-commerce functionality tools need to be added
❌ Email deliverability issues are common
Pricing
– Free plan is available allowing 250 emails a month
– Pro plan: Starting from $15 per month for 500 contacts, up to $499 per month for 100,000 contacts.
– Enterprise plan: Starting from $719 per month for 125,000 contacts, up to $1,049 per month for 200,000 contacts.
– Customized pricing plans available for large enterprises with more than 200,000 contacts
Best known for
Benchmark is best known for its lead generation tools. Benchmark users can design customized, embeddable sign-up and pop-up forms using a streamlined, drag-and-drop form builder. Benchmark also makes it easy to import and segment contacts. Benchmark users also have automation options to interact with customers based on their activities and interactions.
⭐ Our Rating – 4.3/5
MailUp
MailUp offers automation and email design tools to boost email marketing. Along with email marketing tools, MailUp also offers advanced SMS marketing tools for its users. MailUp also offers unique predictive marketing tools that allow users to forecast customer behavior.
Pros
✔️ Advanced SMS marketing tools with tools to link landing pages
✔️ Unique AI-driven tools to forecast and predict customer behavior
✔️ Versatile email editor to generate customized emails that are optimized for smartphones and tablets
✔️ Handy social media tools to connect with Facebook Messenger, Telegram and many other platforms
Cons
❌ Contact list features need to be improved
❌ Autoresponder features need to be improved
Pricing
– Free trial plan is available
– Starter plan: Starting from $41 per month
– Plus plan: Starting from $89 per month
– Premium plan: Starting from $222 per month
– Customized pricing plans available for large enterprises
– SMS plans have fixed charges based on the user’s location
Best known for
MailUp is best known for its SMS marketing features, which allow users to send 200 high-quality messages per second. MailUp’s SMS editors also have dynamic fields that allow users to personalize messages and send multi-part messages with landing-page links. MailUp’s automation software also optimizes send times, tap into multiple messaging platforms and tracks links. Users can also add in options to receive replies from their customers.
⭐ Our Rating – 4.3/5
SendPulse
SendPulse offers advanced email marketing and automation tools through its web-based and mobile platforms. Along with automation tools, SendPulse also has many features to help with SMS marketing, CRM, digital marketing, notifications and landing pages.
Pros
✔️ Advanced automation features to set up chatbots
✔️ Handy landing page tools with multi-channel subscription widgets
✔️ Versatile CRM tools to store customer info and distribute deals
✔️ Flexible tools to set up web-push notifications
Cons
❌ Pricing plans need to be streamlined
❌ Drag-and-drop editors could be improved
Pricing
– Free plan is available with 500 subscribers, 3 chatbots, a free website, a free CRM and much more.
– Standard email marketing plan: Starting from $8 per month, up to $8,000 per month
– Pro email marketing plan: Starting from $9.6 per month, up to $9,600 per month
– Enterprise email marketing plan: Starting from $13.44 per month, up to $13,440 per month
– Basic pay-as-you-go email plan: Starting from $32 per month, up to $812 per month
– Pro pay-as-you-go email plan: Starting from $38.4 per month, up to $974.4 per month
– Enterprise pay-as-you-go email plan: Starting from $53.76 per month, up to $1,364.16 per month
– Basic transactional email plan: Starting for free per month, up to $16.85 per month
– Pro transactional email plan: Starting from $74.85 per month, up to $174.85 per month
– Enterprise transactional email plan: Starting from $274.86 per month, up to $1,824.85 per month
– Transactional pay-as-you-go plan: Starting from $15 for 10,000 emails, up to $780 for 1,000,000 emails
– Web push pro plan: Starting from $19 per month, up to $3300 per month
– Chatbot pro plan: Starting from $12 per month, up to $219 per month
– Email verification plan: Starting from $15 per month, up to $650 per month.
– Email verification pay-as-you-go plan: Starting at $50 for 5,000 adresses, up to $1,500 for 1,000,000 addresses.
– Standard landing page plan: $13 per month
– Pro landing page plan: $22 per month
– Enterprise landing page plan: $54 per year
Best known for
SendPulse is best known for its automation features, particularly its Chatbot tools. SendPulse users can utilize Chatbots to set up auto-replies and purchase funnels using visual chatbot builders for Facebook, Telegram, Whatsapp and many other platforms. SendPulse users can also incorporate subscription widgets into their chatbots. Users can also add customized buttons and payment features to their chatbots, along with delay functions.
⭐ Our Rating – 4.5/5
Drip
Drip offers email marketing and automation tools that are designed to boost customer acquisition and automation. Drip offers numerous tools to segment customers, send SMS campaigns, generate customizable forms and create customizable templates.
Pros
✔️ In-depth customer labeling and reporting tools
✔️ Handy e-commerce tools that can recommend products to customers based on past purchases
✔️ Advanced form builder tools that allow users to control display rules
✔️ Versatile optimization tools to streamline marketing strategies using workflow split testing and automated revenue attribution
Cons
❌ More landing page and web design tools need to be added
❌ Some integrations tend to have glitches at the time
Pricing
– Free trial plan is available
– Plans start from $39 per month, up to $1,999 per month
– Customized pricing plans are available for large enterprises and users who wish to purchase SMS/MMS plans
Best known for
Drip is best known for its reporting and data management tools. Through drip, users can easily utilize tags to monitor customer interactions and generate CRM data. Drip also allows users to customize form fields to ease the process of segmentation. Drip also allows users to track site views, purchases and other engagement parameters to generate reports on revenue attribution and email performance.
⭐ Our Rating – 4.6/5
Selzy (Formerly UniSender)
Selzy (Formerly UniSender) offers email and contact management tools for businesses of all sizes. Along with email marketing features, Selzy (Formerly UniSender) also provides tools for testing, segmentation, pop-up forms and automation. Selzy (Formerly UniSender) also offers tools for tracking emails and managing mailing lists.
Pros
✔️ Handy email marketing features with contact management and tracking tools
✔️ Flexible segmentation tools to create unique personalized emails
✔️ In-depth analytics tools with a streamlined dashboard
✔️ Versatile and well-designed HTML templates that are fully responsive and compatible across all devices
Cons
❌ Landing page tools could be improved
❌ More e-commerce functionality tools need to be added
Pricing
Based on list size
– Free plan is available
– Light plan: Starting from $10 per month, up to $300 per month
– Standard plan: Starting from $15 per month, up to $350 per month
– Premium plan: Starting from $220 per month, up to $529 per month
Based on email size
– Pay as you go plan: $0.005 per email
– Prepaid plan: Starting at $26 for 5000 emails, up to $874 for 2,000,000
Best known for
Selzy (Formerly UniSender) is best known for its in-depth analytics tools. Selzy’s (Formerly UniSender) streamlined analytics dashboard allows users to track key metrics such as delivery, open, clickthrough, unsubscribe and complaint rates, along with device info and location data. Selzy (Formerly UniSender) users can also seamlessly integrate their platforms with Google analytics. Selzy’s (Formerly UniSender) analytics tools can also generate click maps and evaluate campaign performance through proprietary algorithms.
⭐ Our Rating – 4.3/5
MailerLite
MailerLite provides email marketing and automation tools from its web-based and mobile platform. Along with email marketing tools, MailerLite also provides tools for content creation, website development, customer segmentation and tracking. MailerLite also has tools to generate click maps and campaign reports.
Pros
✔️ Versatile content creation tools with flexible editors and templates
✔️ Robust landing and website builder tools with options to add embedded forms and pop-ups
✔️ Handy segmentation features that allow users to personalize content through tagging
✔️ In-depth reporting tools to generate click maps, along with campaign and survey reports
Cons
❌ Currently, mobile app is only available for iOS
❌ Lack of SMS marketing tools compared to peers
Pricing
– Free plan is available
– Growing Business plans start from $10 per month, up to $239 per month
– Advanced plan starts from $21 per month, up to $1,881 per month
– Customized pricing plans are available for large enterprises and add-ons are available for users who need dedicated IP addresses, premium support and website publishing tools
Best known for
MailerLite is best known for its content creation tools. MailerLite’s drag-and-drop editors create dynamic content for email campaigns, with options to add video and social media content into emails. MailerLite is also packed with versatile newsletter templates. MailerLite also allows users to add e-commerce functionality to their emails. MailerLite also has in-depth text editing and formatting tools, along with a flexible HTML editor with previewing and code optimization tools.
⭐ Our Rating – 4.7/5
FreshMail
FreshMail offers email marketing tools from its mobile app (called Hello!) and web based platform. Along with email marketing tools, FreshMail also offers contact management, automation and tracking tools to gain subscriber insights and help with segmentation. FreshMail’s mobile app is available for iOS and Android devices.
Pros
✔️ Versatile newsletter templates which are accessible from easy-to-use editors
✔️ Robust spam testing and HTML code inspector tools
✔️ Handy automation tools that allow users to insert tracking codes into pages and forms to analyze user behavior
✔️ Unique personalization tools, such as automated-gender detection that allows users to build fully-personalized emails
Cons
❌ Landing page tools are still undergoing Beta testing
❌ More web design and e-commerce functionality tools could be added
Pricing
– Free plan is available
– Up to 1,000 subscribers: Starting from $13 per month
– Up to 2,500 subscribers: Starting from $22 per month
– Up to 5,000 subscribers: Starting from $39 per month
– Up to 10,000 subscribers: Starting from $57 per month
– Up to 25,000 subscribers: Starting from $127 per month
– Up to 50,000 subscribers: Starting from $219 per month
– Up to 75,000 subscribers: Starting from $305 per month
– Up to 100,000 subscribers: Starting from $393 per month
– Customized pricing plans available for large enterprises or pay-as-you-go users
Best known for
FreshMail is best known for its Code and Spam testing tools. FreshMail improves the deliverability of emails by highlighting words that may trigger spam filters. FreshMail also highlights errors in HTML code snippets, thus ensuring that common errors are avoided. FreshMail’s code inspector can ensure that Flash/JavaScript is not being used, CSS properties are appropriate, the text is added without MW Word formatting and unsubscribe buttons are added.
⭐ Our Rating – 4.3/5
Doppler
Doppler allows users to create and optimize email campaigns, with email marketing and automation tools that are suitable for businesses of all sizes. Along with email marketing tools, Doppler also offers tools for customer segmentation, SMS marketing and e-commerce from its web-based platform.
Pros
✔️ Advanced e-commerce and cart management features
✔️ In-depth tracking tools to monitor open rates, clicks and subscriber origins
✔️ Robust RSS tools that allow users to schedule email campaigns based on the basic updates of their blog
✔️ Flexible email marketing advisory services provided by top experts
Cons
❌ Spam filters and subscriber validation forms tend to be restrictive
❌ Lack of mobile-app features compared to peers
Pricing
– Free trial plan is available
– Premium plan: Starting from $8 per month
– Customized pricing plans are available for large enterprises or users looking for SMS plans
Best known for
Doppler is best known for its e-commerce functionality tools. Doppler also provides on-site tracking tools to program emails that can target buyers with products that have been viewed by them on the users’ websites. Doppler also allows users to automate abandoned cart emails and schedule shipments. Doppler also allows users to upload subscription and pop-up forms onto their e-commerce websites. Doppler also has a dedicated transactional email service to send attachments, invoices, card statements and confirmations.
⭐ Our Rating – 4.4/5
Sendlane
Sendlane specializes in SMS and email marketing tools through its web-based and mobile platform. Besides email marketing tools, Sendlane also provides features to help with automation and customer segmentation. Sendlane also gives users the tools to build intelligent pop-up forms, build multi-store e-commerce connections and generate campaign performance data.
Pros
✔️ Versatile segmentation and trigger functions to send emails based on customer behavior
✔️ Advanced automation tools with machine-learning features to optimize send times
✔️ Handy SMS marketing tools to optimize sales funnels
✔️ Multivariable segmentation tools to create targeted segments with detailed customer data
Cons
❌ Landing page and website development tools need to be improved
❌ Lack of HTML editor tools compared to peers
Pricing
– Free trial plan is available
– Growth plan: Starting from $100 per month
– Professional plus plan: Starting from $275 per month, up to $58,760 per month
– Customized pricing plans are available for large enterprises or users looking for SMS plans
Best known for
Sendlane is best known for its automation tools, particularly its Beacon features. Beacon generates trigger messages based on real-time website engagement data that is generated through tracking pixels and bots that follow website visitors. Beacon can be used across various social channels as well to retarget site visitors. Beacon also gives real-time data on ROI generated per campaign.
⭐ Our Rating – 4.5/5
Moosend
Moosend offers a comprehensive platform for businesses that are looking to improve their email marketing strategies. Along with email marketing tools, Moosend also offers segmentation, CRM, tracking and e-commerce tools. Moosend also offers tools to build landing pages and subscription forms, along with automation tools for marketing and e-commerce.
Pros
✔️ Advanced CRM tools with simplified features to import customer data in bulk
✔️ Versatile newsletter editor tools that allow users to add interactive elements with no HTML coding required
✔️ Handy automation tools that allow users to create emails with product blocks based on products that have been viewed by them
✔️ Robust tracking tools that allow users to super-segment mailing lists with behavioral tracking data
Cons
❌ Lack of SMS marketing tools compared to peers
❌ Dynamic content blocks are restricted per campaign
Pricing
– Free trial plan is available
– Professional plus plan: Starting from $9 per month, up to $5,840 per month
– Customized pricing plans available for large enterprises
Best known for
Moosend is best known for its newsletter editor tools. Moosend allows users to create newsletters with interactive elements, even if they have limited HTML knowledge. Moosend also has a vast library of images, templates, GIFs and customized fonts. Moosend also allows users to add discount codes and product blocks into newsletters. Moosend also allows users to customize emails based on customer locations.
⭐ Our Rating – 4.4/5
Mailigen
Created by Pipedrive, Mailigen provides email marketing software for businesses of all sizes. Mailigen is available through its web-based platform. Along with email marketing tools, Mailigen has many features to help with testing, SMS marketing, social media marketing and transactional emails. Mailigen also offers tools to launch signup forms and online surveys.
Pros
✔️ Versatile behavior-based automation features with RSS and XML-driven emailing tools
✔️ In-depth email editor with options to add dynamic content
✔️ Comprehensive tools to launch surveys and pop-up forms
✔️ Handy SMS marketing tools, with options to send messages to as many as 190 countries
Cons
❌ Lack of mobile-app features compared to peers
❌ Lack of web design and landing page tools compared to peers
Pricing
– Free trial plan is available
– 500 subscribers: $10 per month
– 2,500 subscribers: $25 per month
– 7,500 subscribers: $50 per month
Best known for
Mailigen is best known for its survey tools. With Mailigen, users can easily launch surveys and feedback forms to efficiently segment customers. Mailigen users can send secure and personalized survey invites to their contacts, with responsive designs and themes. Mailigen users have options to add radio buttons, answer-dropdown columns, ratings, comment blocks, rankings, page breaks and many other features to their surveys. Results can be viewed in real-time and embedded into websites.
⭐ Our Rating – 4/5
SendFox
Created by the founders of Appsumo, SendFox offers email marketing and automation tools with affordable pricing plans. SendFox also offers tools to build landing pages, generate leads and schedule campaigns as per customer data. SendFox also offers tools for social media marketing and spam testing through its web-based platform
Pros
✔️ Handy tools to add social media content to emails
✔️ Flexible and affordable pricing plans
✔️ Versatile tools to build landing pages and online forms without any coding knowledge
✔️ Advanced features to build referral systems
Cons
❌ E-commerce functionality tools could be improved
❌ Help center and knowledge base could be improved.
Pricing
– Free trial plan is available
– Lifetime plan: $49 single payment for up to 5k contacts, additional charges of $49 are levied for every additional 5k contacts
– Empire add-on plan: $18 per month
Best known for
SendFox is best known for its affordable and flexible pricing plans. SendFox has a comprehensive free plan that can cover up to 1000 contacts, and paid plans have speedy servers and zero limits on an email sent per month. In some cases, Sendfox may also provide free leads for customers, subject to client requirements.
⭐ Our Rating – 4.3/5
Automizy
Designed to increase open rates, Automizy offers an email marketing and automation platform for businesses of all sizes. Along with email marketing and automation tools, Automizy also offers testing and contact management. Automizy’s AI-powered ‘Mizy’ bot can generate and test subject lines to ensure smooth deliverability and healthy open rates.
Pros
✔️ Handy automation blueprints to launch and manage workflows easily
✔️ Advanced AI-powered tools to help boost deliverability and open rates
✔️ Streamlined builder to create landing pages and sign-up forms
✔️ In-depth reporting and testing tools
Cons
❌ Lack of SMS marketing tools compared to peers
❌ Many features are still undergoing beta-testing
Pricing
– Free trial plan is available
– Monthly plan: Starting from $9 per month, up to $119 per month
– Customized pricing plans available for enterprise solutions
Best known for
Automizy is best known for its automation tools, particularly its AI-powered ‘Mizy’ bot. Automizy’s AI predicts the performance of subject lines with scores based on data from over 1 million campaigns. Automizy also has a multi-armed bandit algorithm to optimize and generate variations of subject lines with the highest open rates.
⭐ Our Rating – 4.2/5
Wild Audience
A Europe-based ActiveCampaign reseller, Wild Audience specializes in CRM and email marketing solutions. Along with email marketing software, Wild Audience also has a comprehensive collection of guides and courses in its knowledge base which can help users launch sales funnels and online ads. Wild Audience also provides tracking and advanced reporting tools for its customers.
Pros
✔️ Comprehensive knowledge base that gives users to tools to build sales and relationship funnels
✔️ Handy tools to track tags, emails, automation and deals, along with features to compare campaigns
✔️ Versatile copywriting and digital marketing features
✔️ Advanced integration options and API functionality
Cons
❌ Landing page and web design tools could be improved
❌ Limited countries are supported for SMS features
Pricing
– Free trial plan is available
– Lite plan: Starting from $14 per month, up to $696 per month
– Plus plan: Starting from $67 per month, up to $945 per month
– Professional plan: Starting from $168 per month, up to $1,820 per month
– Customized pricing plans available for enterprise solutions
Best known for
Wild Audience is best known for its knowledge base and user guides. Wild Audience offers detailed courses on building sales funnels, generating leads and copywriting, along with easy access to numerous templates and tutorials. Wild Audience also gives users valuable information on digital marketing and webinars.
⭐ Our Rating – 4.1/5
SmartrMail
SmartrMail provides email marketing and automation tools through its web-based platform. SmartrMail also provides multiple templates to handle transactional email and workflows, along with customer segmentation and tracking tools. SmartrMail also provides many tools for testing and reporting as well.
Pros
✔️ Versatile tools to handle transactional emails
✔️ Smart segmentation tools that auto-update segments based on customer activity
✔️ Vast library of easy-to-use email templates
✔️ In-depth reporting tools to generate sales data along with email stats
Cons
❌ Lack of SMS and multi-channel marketing tools compared to peers
❌ Login issues are common due to a high amount of cached data that is stored on browsers by the app
Pricing
– Free trial plan is available
– Standard plan: Starting from $19 per month, up to $1,511.6 per month
– Unlimited plan: Starting from $99 per month, up to $2,049 per month
– Customized plans are also available for users looking for add-ons
Best known for
SmartrMail is best known for its transactional email tools. With SmartrMail, users can target cart abandoners through multiple reminders and add alternative product recommendations as well. SmartrMail also has many handy templates to target users who visit websites but don’t purchase anything. SmartrMails tracking features also provide targeted product recommendations and improve engagement. SmartrMail can also generate mobile-optimized welcome and win-back emails to encourage repeat purchases.
⭐ Our Rating – 4/5
ZagoMail
ZagoMail provides an all-in-one email marketing and automation platform for businesses of all sizes. Along with email marketing and automation, ZagoMail also provides tools for customer segmentation and sign-up forms. ZagoMail also provides tools for transactional emails and e-commerce. ZagoMail can be accessed through a web-based platform.
Pros
✔️ Smart, visual automation tools that allow users to send personalized content with sequences
✔️ Versatile templates for sign-up forms that are proven to have strong conversion metrics
✔️ In-depth segmentation tools that allow users to re-engage customers with targeted data
✔️ Simplified drag-and-drop editor to design high-converting newsletters
Cons
❌ Campaign testing tools need to be improved
❌ Lack of landing page and web design tools compared to peers
Pricing
– Free trial plan is available
– Monthly plan: Starting from $29 per month, up to $699 per month
– Customized plans available for large enterprises
Best known for
ZagoMail is best known for its smart visual automation tools. ZagoMail has various tools to set up email sequences and series. ZagoMail’s automation features allow users to send customized emails and content, such as offers, birthday messages and reminders. ZagoMail’s visual editor can also be used to build intuitive workflows and engagement rules.
⭐ Our Rating – 4/5
Acumbamail
Acumbamail is an all-in-one marketing tool to send out email and SMS marketing campaigns and create landing pages through its web-based platform. Along with these features, Acumbamail also provides dynamic signup forms, 800+ email templates, transactional emails, email list management options, optimized sending times, comprehensive data reports, and integrations with the main eCommerce platforms.
Pros
✔️ Specific mobile-design options to generate responsive landing pages, emails, and popups that are compatible with any device or browser
✔️ Advanced SMS marketing tools (custom tags, URL tracking, unsubscribe management, Unicode characters, API gateway, real-time reports)
✔️ Automated digital workflows that combine email and SMS using specific triggers
✔️ Simplified features to manage contact lists, segment customers, and sync retargeting campaigns on Facebook Ads
Cons
❌ Lack of native integration options compared to peers
❌ Not so many countries are available for SMS marketing outside of Europe and LATAM
Pricing
– Free plan is available
– Basic mailings plan: Starting from $23 per month, up to $538 per month
– Pro mailings plan: Starting from $65 per month, up to $677 per month
– Enterprise mailings plan: Starting from $204 per month, up to $859 per month
– Basic subscriber plan: Starting from $36 per month, up to $283 per month
– Pro subscriber plan: Starting from $78 per month, up to $378 per month
– Enterprise subscriber plan: Starting from $217 per month, up to $572 per month
– Prepaid plan: Starting from $64 for 5,000 mailings, up to $770 for 300,000 mailings
– Customized plans are available for large enterprises and users looking for SMS add-ons
Best known for
Acumbamail is best known for its drag-and-drop builder for email, signup forms, and landing pages with interactive design blocks (images, video, countdown timers, GIFs…) and mobile-specific design options, as well as for its wide ready-made email template selection and unlimited landing pages with custom domains and On-Page SEO options.
⭐ Our Rating – 4/5
Vision6
Vision6 is named Australia’s most reliable email and SMS marketing platform. They provide email marketing tools with affordable pricing plans. Along with email marketing, Vision6 also provides features to help with lead generation, CRM, transactional emails, SMS marketing automation, collaboration and reporting. Vision6 is available through a web-based platform.
Pros
✔️ Advanced email marketing tools with numerous templates and simplified tools to add conditional content
✔️ Versatile CRM tools with high-end segmentation and automation features
✔️ Handy lead generation tools with retargeting and social media marketing features
✔️ Unique collaboration tools with calendar scheduling and email feedback features
Cons
❌ Landing page and web design tools need to be improved
❌ Mobile app features are lacking compared to peer
Pricing
– Free trial plan is available
– Starter plan: Starting from $6.25 per month, up to $416.19 per month
– Business plan: Starting from $20.15 per month, up to $728.86 per month
– Pro-Marketer plan: Starting from $89.07 per month, up to $1,123.72 per month
– Customized plans are available for large enterprises, prepaid customers and users looking for SMS add-ons
Best known for
Vision6 is best known for its lead generation tools. Vision6 offers SMS marketing tools that are paired with email functions and personalized to simplify the customer onboarding process. Vision6 users can also attach gated content with customizable sign-up forms and surveys to engage with potential leads. Vision6 also has social media features that allow users to post newsletters and emails on social media platforms, thus allowing them to be re-shared by multiple leads. Vision6 also allows users to utilize automation tools to set up event reminders and easily segment leads.
⭐ Our Rating – 4/5
Inbox
Inbox offers email marketing tools with flexible pricing plans and unlimited sending perks. Along with email marketing tools, Inbox also offers many features to help with newsletter campaigns, pop-up forms, transactional emails and contact management. Inbox also has many tools to help with event management. Inbox also has an advanced API that adds email marketing functionality to any app.
Pros
✔️ Comprehensive email marketing features, with advanced bounce management mechanisms and options to add customized domain names
✔️ Advanced automation features that allow users to link trigger campaigns and utilize pre-built workflows to convert new leads
✔️ Unique event management features
✔️ Versatile tools to build landing pages and launch subscription forms
Cons
❌ Testing tools need to be improved
❌ Lack of SMS marketing tools compared to peers
Pricing
– Free trial plan is available
– Plus plan: Starting from $9 per month, up to $2090 per month
– Pay as you go plan: Starting from $89 per year
– Customized plans available for large enterprises and prepaid customers
Best known for
Inbox is best known for its event management features. With Inbox, users can easily promote online and onsite events through their websites. Inbox automatically announces events to subscribers, tracks participants who have added an event to their calendars, displays event countdowns and allows users to find sponsors. Inbox can also generate detailed reports on the number of people who are participating in a particular event.
⭐ Our Rating – 4/5
Emercury
Emercury offers lead conversion and business marketing tools for businesses of all sizes. Besides email marketing tools, Emercury also offers automation, campaign management and journey-building tools to edit and generate workflows. Emercury also provides advisory services for marketing audits, automation setups, web designing and coding.
Pros
✔️ Comprehensive advisory services for design, HTML coding and campaign management
✔️ Advanced email marketing features with tools to generate bulk unsubscribe lists, suppression lists and ‘Never-email’ lists
✔️ In-depth tracking tools to monitor spam complaints, open rates, click-through rates and URL activities
✔️ Robust journey builder tools to generate workflows
Cons
❌ Landing page and web design tools need to be improved
❌ CPA-CPC functionality is only available in high-volume plans
Pricing
– Free trial plan is available
– Starter plan: Starting from $64 per month, up to $144 per month
– Grow plan: Starting from $275 per month, up to $685 per month
– Pro plan: Starting from $825 per month, up to $1100 per month
– Scale plan: Starting from $1,400 per month
– Customized plans available for large enterprises
Best known for
Emercury is best known for its journey builder tools. Emercury users can utilize drag-and-drop to easily build workflows using tags and field checks. Emercury also supports the use of logical conditions such as AND, IF & OR. Triggers can also be added as per clicks, sign-up dates and events. Users can also set up sequences to move leads based on their behaviors, and lead magnets can also be integrated easily into existing workflows.
⭐ Our Rating – 4.1/5
Envoke
Envoke is a Canadian start-up that offers email marketing tools for businesses, schools and government entities. Along with email marketing tools, Envoke also offers tools to perform automation sequences, launch pop-up forms and manage client lists. Envoke is available through a web-based platform.
Pros
✔️ Handy email editor tools that allow users to add dynamic content that is mobile-responsive
✔️ Versatile collaboration tools which allow users to branch multiple departments using sub-accounts
✔️ In-depth automation tools to set up auto-responders and segment recipients
✔️ Flexible list management tools that allow users to tag customers, add subscriptions and customize email preferences
Cons
❌ Lack of SMS and multi-channel marketing tools compared to peers
❌ Lack of event management tools compared to peers
Pricing
– Free trial plan is available
– Standard plan: Starting from $38 per month, up to $385 per month
– Professional plan: Starting from $61 per month, up to $787 per month
– Multi-account plan: Starting from $115 per month, up to $912 per month
– Customized plans available for large enterprises and institutions
Best known for
Envoke is best known for its collaboration tools. Enovke allows users to create unlimited user accounts. Each user can access one or multiple sub-accounts. Different users can also be given different permissions. Envoke also allows different accounts to share common templates. Locked zones can also be added to shared emails and templates
⭐ Our Rating – 4.1/5
Smoove
Smoove offers simplified email marketing and automation solutions with affordable pricing plans. Along with email marketing, Smoove also provides suitable tools for automation, landing pages and SMS marketing. Smoove also provides API tools that allow users to integrate Smoove into any platform. Smoove is available through a web-based platform.
Pros
✔️ Handy email marketing tools that allow users to add content and articles directly through RSS feeds
✔️ Advanced automation tools with a drag-and-drop interface
✔️ Versatile templates to build web forms and landing pages
✔️ Robust SMS marketing features that can send personalized SMS’ based on targeted segments
Cons
❌ Help center and knowledge base need to be improved
❌ Transactional email and e-commerce tools could be improved
Pricing
– Free trial plan is available
– Professional plan: Starting from $15 per month, up to $157 per month
– Customized plans are available for large enterprises and users looking for SMS plans
Best known for
Smoove is best known for its automation tools. With Smoove, users can easily create multi-trigger actions based on how a customer responds to an email, URL or landing page. Smoove also provides automated text options and features to add personalized fields. Smoove users can also add subscribers to lists automatically once pop-up or signup forms are filled.
⭐ Our Rating – 4/5
The best ConvertKit alternative
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