Lately, we have been receiving many messages related to email marketing software. Indeed, with the advent of e-commerce, businesses need to be equipped with effective email marketing tools. This is where ConvertKit comes into play.

ConvertKit is an email marketing platform that enables users to design emails and create automations to launch email marketing campaigns effectively. ConvertKit also provides tools to design landing pages, sign-up forms and sales pages.

Indeed, ConvertKit offers many tools to improve email marketing. However, a lack of customization options and user-interface issues can bog down many users. Fortunately, there are many alternatives that you can consider in case ConvertKit is not suitable for your needs.

Here are the top alternatives to Convertkit that you should consider for your business.

(We mention the hidden gems πŸ’Ž on top of our list, to give them more exposure, over the already popular ones)



πŸ’Ž HIDDEN GEMS


1. CM Commerce

CM Commerce offers email marketing tools through automated marketing bots.CM Commerce also offers tools to help with email workflow management, along with tools to segment customers, boost conversion rates and build newsletters to boost repeat sales.


Pros

βœ”οΈ Versatile automation features to create personalized email content that is segmented

βœ”οΈ Handy features to launch newsletter campaigns and pull in reviews

βœ”οΈ Robust segmentation features to identify and target customers based on their activity levels

βœ”οΈ Flexible review features that allow users to add user-generated content into emails and websites


Cons

❌ Lack of web design and landing page tools compared to peers

❌ Review features are limited in the basic plan


Pricing

πŸ’° Free trial plan is available

πŸ’° Starter plan – Starting from $9 per month

πŸ’° Growth plan – Starting from $29 per month

πŸ’° Professional plan – Starting from $49 per month


Best known for

CM Commerce is best known for its automation features. CM Commerce’s automated bot is designed to target customers with newsletters that highlight best-selling products and gather insights from customer activity. CM Commerce’s bot can also dynamically segment customers based on their activity level and design email themes and images.


⭐ Our Rating – 4.4/5


2. Robly

Robly offers email marketing tools to assist with lead conversion through email campaign launchers, pop-up widgets and embedded HTML forms. Robly also provides tools to boost open rates, segment customers, build landing pages and test marketing strategies.


Pros

βœ”οΈ Unique OpenGen and Intelliset features to boost email open-rates

βœ”οΈ Handy tools to segment users based on tags, locations and A/B testing results

βœ”οΈ Easy-to-use, a drag-and-drop editor that allows users to build customized email campaigns

βœ”οΈ Versatile tools to create landing pages


Cons

❌ Lack of e-commerce and payment-related tools compared to peers

❌ Lack of in-built integration options


Pricing

πŸ’° Free trial plan is available

πŸ’° β€˜Up to 500 contacts’ plan – $19 per month

πŸ’° β€˜501-2.5k contacts’ plan – $35 per month

πŸ’° β€˜2.5k-5k contacts’ plan – $58 per month

πŸ’° β€˜10000+ contacts’ plan – Starting from $92 per month


Best known for

Robly is best known for its OpenGen and Intelligent features. OpenGen boosts open rates by using data-based insights to selectively send emails to active with conversion-friendly subject lines, and Intelliset utilizes user-engagement data to bypass spam filters to increase open and click rates.


⭐ Our Rating – 4.5/5


3. Campaigner

Campaigner offers multi-channel email marketing and automation tools, along with streamlined workflow builder tools. Campaigner also offers tools to help with conversion tracking, multi-level testing, e-commerce and SMS marketing. Campaigner also provides tools to segment customers effectively.


Pros

βœ”οΈ Versatile experimentation and testing tools to gain insights into email campaign performance

βœ”οΈ Handy email workflow tools that automatically trigger workflows with optimized resources using pre-defined triggers such as email activity, conversion tracking conditions and time delays

βœ”οΈ Unique tools to launch recurring and triggered SMS marketing campaigns

βœ”οΈ Robust reporting and tracking tools


Cons

❌ More review features need to be added

❌ More features need to be added to data capture forms


Pricing

πŸ’° Free trial plan is available

πŸ’° Email starter plan – $59 per month

πŸ’° Email essential plan – $179 per month

πŸ’° Email advanced plan – $649 per month

πŸ’° Email eCommerce plan – $79.95 per month

πŸ’° SMS starter plan – $45 per month

πŸ’° SMS essential plan – $225 per month

πŸ’° SMS advanced plan – $550 per month

πŸ’° Customized plans for SMS Enterprise solutions


Best known for

Campaigner is best known for its reporting and tracking tools. Campaigner’s analytics dashboard provides in-depth conversion tracking data, along with reports on experimental testing, contact activity, email campaign and workflow performance, geolocation data and auto-responder data.


⭐ Our Rating – 4.4/5


4. SendX

SendX provides email marketing software for businesses of all sizes. With SendX’s platform, users can send email campaigns, automate email sequences and design customized messages. SendX also provides tools to build and modify landing pages.


Pros

βœ”οΈ Versatile tools to build landing pages that can be used to target and track customers

βœ”οΈ Vast image and template library with 500000+ free stock photos

βœ”οΈ Handy heatmap features to view performance of CTAs and links

βœ”οΈ Robust tools to launch drip sequences to boost open rates and tag subscribers based on the email they open and links they click


Cons

❌ More payment features could be added for e-commerce functionality

❌ Customer service issues are common


Pricing

πŸ’° Free trial plan is available

πŸ’° β€˜1-1000 subscribers’ plan – $9.99 per month

πŸ’° β€˜1001-2500 subscribers’ plan – $19.99 per month

πŸ’° β€˜2501-5000 subscribers’ plan – $39.99 per month

πŸ’° β€˜5001-10000 subscribers’ plan – $59.99 per month

πŸ’° β€˜10001-15000 subscribers’ plan – $79.99 per month


Best known for

SendX is best known for its landing page features. SendX’s drag-and-drop editor allows users to build landing pages using templates with proven conversion rates. SendX’s landing pages can also be customised with timers, pop-ups, share buttons, custom scripts and third-party plug-ins. SendX’s landing pages can also be optimised for mobile platforms.


⭐ Our Rating – 4.4/5


5. Sender

Sender specialises in providing newsletter and automation tools to boost sales through email marketing. Sender also provides users with e-commerce tools and automation tools to manage drip campaigns through email workflow management.


Pros

βœ”οΈ Versatile tools to create responsive emails with easy-to-use drag-and-drop builders and HTML editors

βœ”οΈ Handy e-commerce tools to segment customers and generate abandoned cart emails

βœ”οΈ Robust email deliverability tools with feedback loop integrations, bounced emails tracking and high reputation IP addresses

βœ”οΈ In-depth workflow automation tools to launch drip campaigns, generate abandoned cart emails and follow up on purchases


Cons

❌ More customization options need to be added

❌ Lack of campaign testing tools compared to peers


Pricing

πŸ’° Free trial plan is available

πŸ’° Customized pricing plans starting from $9 per month for 5000 subscribers, up to $399 per month for 200000 subscribers


Best known for

Sender is best known for its newsletter tools, which can be created easily through its drag-and-drop builder and HTML editor. Sender’s newsletter templates have proven response rates, and its image editors and product handling features can build optimized emails for mobile and desktop platforms.


⭐ Our Rating – 4.3/5


6. Flodesk

Flodesk’s web-based tools and features allow users to design emails with a creative edge. Flodesk also gives its users the tools to optimize email marketing automations and build landing pages. Flodesk’s features also enable users to build responsive forms and launch newsletter campaigns.


Pros

βœ”οΈ Simplified pricing plans with a single flat-rate plan providing unlimited access forever

βœ”οΈ Intuitive and versatile email builder and design tools

βœ”οΈ Handy editor tools to build email marketing automations

βœ”οΈ In-depth tools and templates to create landing pages with proven conversion rates


Cons

❌ Lack of e-commerce functionality tools compared to peers

❌ Lack of in-built integration options compared to peers


Pricing

πŸ’° Free trial plan is available

πŸ’° Single Monthly plan – $38 per month


Best known for

Flodesk is best known for its email and landing page builder tools, which allow users to build vibrant and colourful email campaigns and landing pages with various fonts, layouts and customised, conversion-friendly templates that are designed for creative users.


⭐ Our Rating – 4.5/5


7. Mailercloud

Mailercloud allows users to create, send and track email campaigns through its web-based platform. Along with email template builders, Mailercloud also provides tools to boost email deliverability, test/automate campaigns and segment customers based on their activity level.


Pros

βœ”οΈ Handy automation features that allow users to optimize email scheduling and set up auto-responder sequences

βœ”οΈ Streamlined drag-and-drop builder and customized HTML editor tools

βœ”οΈ Versatile tools to segment customers and monitor contacts

βœ”οΈ Robust form building tools


Cons

❌ More SMS tools could be added

❌ Lack of landing page tools compared to peers


Pricing

πŸ’° Free trial plan is available

πŸ’° β€˜1-1000 users’ plan – $10 per month

πŸ’° β€˜1001-2500 users’ plan – $15 per month

πŸ’° β€˜2501-5000 users’ plan – $20 per month

πŸ’° β€˜5001-10000 users’ plan – $35 per month


Best known for

Mailercloud is best known for its form-building features. With Mailercloud, users can add pop-up forms as slide-in boxes, dropdown banners, standalone pages and embedded blocks. Mailercloud’s forms are mobile-responsive and enhance contact conversion through real-time notifications and confirmation pages.


⭐ Our Rating – 4.5/5


8. Mailmodo

Specialising in AMP(Accelerated Mobile Pages) email technology, Mailmodo provides tools to add forms, calendar elements, cart features and APIs within email campaigns. Mailmodo also provides email automation and dedicated IPs/SMTPs to improve email deliverability.


Pros

βœ”οΈ Convenient email editor tools that allow users to drag-and-drop AMP blocks or code-snippets into their email templates

βœ”οΈ Simplified, visual automation builders that allow users to optimize and plan drip sequences using journey maps

βœ”οΈ Handy features to trigger emails and segment users based on signups, purchases, email clicks and cart-abandonment

βœ”οΈ Robust tools such as dedicated IPs and SMTPs to enhance email deliverability


Cons

❌ Many features do not render properly for certain email providers

❌ Silver and gold plans have restrictions due to credits and overage charges


Pricing

πŸ’° Free trial plan is available

πŸ’° Silver plan – $49 per month

πŸ’° Gold plan – $199 per month

πŸ’° Platinum plan – $499 per month

πŸ’° Customized plans available for enterprise solutions


Best known for

Mailmodo is best known for its AMP email tools. AMP tools allow Mailmodo users to add website features such as calendars, carts, confirmation buttons and APIs directly into an email, thus eliminating the need to open new browser windows to complete basic email tasks. Whilst Mailmodo’s AMP tools don’t require any coding knowledge, Mailmodo does have advanced functionalities to add HTML files and code-snippets to AMP blocks.


⭐ Our Rating – 4.4/5


9. EmailOctopus

EmailOctopus provides email marketing tools with affordable pricing plans. Along with email building tools, EmailOctopus also provides tools to segment customers, create automated email sequences/campaigns, build landing pages and create customized forms with tracking features.


Pros

βœ”οΈ Handy tools to set up customizable forms and landing pages

βœ”οΈ Easy-to-use email editor that allows users to build customized designs from scratch or import HTML templates

βœ”οΈ Versatile segmentation tools to design tailored emails and manage contacts based on customer behavior

βœ”οΈ Streamlined analytics dashboard to keep track of open, click rates, bounce rates and many other parameters


Cons

❌ More e-commerce functionality tools need to be added

❌ Lack of native integration features compared to peers


Pricing

πŸ’° Free trial plan is available

πŸ’° Pro plan starting from $20 per month (5000 subscribers, 50000 emails), going up to $950 per month (500000 subscribers, 5000000 emails)

πŸ’° Customized pricing plans available for large enterprise solutions


Best known for

EmailOctopus is best known for its customer segmentation tools. EmailOctopus allows users to tailor messages based on data related to customer activities, and it allows users to tag and manage existing contacts using custom fields.


⭐ Our Rating – 4.5/5


10. Flashy

Flashy offers an all-in-one marketing automation platform for businesses of all sizes. Flashy allows users to generate customised email campaigns, website pop-ups, emails, SMS’ and push notifications. Flashy also provides automation and customer segmentation tools.


Pros

βœ”οΈ Handy tools to add pop-ups to websites in order to collect leads, convert visitors and track website performance

βœ”οΈ Flexible SMS marketing tools that allow users to send customized and personalized text messages

βœ”οΈ Streamlined email editor with a comprehensive library of responsive email templates

βœ”οΈ Versatile automation and journey builder tools to seamlessly add customers into marketing funnels


Cons

❌ Lack of landing page features compared to peers

❌ Certain features, such as email-size reduction, tend to affect the deliverability of emails


Pricing

πŸ’° Free trial plan is available

πŸ’° Starter plan – $21-$394 per month

πŸ’° Professional plan – $40-$812 per month

πŸ’° Master plan – $99-$1350 per month

πŸ’° Enterprise plan – $199-$1891 per month


Best known for

Flashy is best known for its pop-up and on-site messaging tools. Flashy allows users to create tailor-made popups to interact with on-site visitors, and it allows users to customise locations, triggers, designs and display timings. With Flashy, users can also use on-site messaging tools to upsell with complementary products and collect leads. Flashy’s pop-ups can be optimized for any device and they can be tracked using advanced performance tracking features.


⭐ Our Rating – 4.4/5


11. Perfit

Based in Argentina, Perfit provides email marketing and contact management tools with flexible pricing plans. Perfit also provides tools to create design templates, launch segmented email campaigns and manage transactional emails through email API features.


Pros

βœ”οΈ Robust features to manage transactional emails through SMTP and API features

βœ”οΈ Versatile contact management tools that allow users to manage subscription forms, import contacts, handle bounced emails and segment contacts based on activity levels

βœ”οΈ Responsive email editors that allow users to import HTML files and organize images through design gallery features

βœ”οΈ Handy automation tools to auto-suggest products to users and schedule marketing campaigns


Cons

❌ Platform is primarily based in Portuguese and Spanish, hence translation issues are common for English-speaking users

❌ Lack of in-built SMS tools compared to peers


Pricing

πŸ’° Free trial plan is available

πŸ’° Monthly plans start from $12 per month for 1000 contacts, up to $400 per month for 100,000 contacts

πŸ’° Email plans starting from $30 for 5000 email, up to $2900 for 5,000,000 emails

πŸ’° High volume plans starting from $80 for 50,000 emails per month, up to $2450 for 5,000,000 emails per month

πŸ’° Transactional email plans starting from $10 for 5000 emails per month, up to $400 for 1,000,000 emails per month

πŸ’° Customized pricing plans available for large enterprise solutions


Best known for

Perfit is best known for its transactional email tools. Perfit allows users to automate email sequences related to registration, invoicing and online purchases. Perfit’s API tools also allow users to schedule deliveries and manage subscriptions through activity monitoring tools.


⭐ Our Rating – 4.3/5


12. Goodbits

Goodbits specialises in creating newsletters by aggregating content from various websites and social media platforms. Along with newsletter tools, Goodbits also offers a design editor with custom templates, along with collaboration and landing page tools which can be accessed easily through its web-based platform.


Pros

βœ”οΈ Handy tools to obtain newsletter content from websites and social media using RSS feeds

βœ”οΈ In-depth tools to build landing pages with customizable subscribe forms

βœ”οΈ Flexible collaboration tools that allow team members to curate and save collections together

βœ”οΈ Streamlined design editor with options to add custom templates and content blocks


Cons

❌ Lack of testing and reporting tools compared to peers

❌ More e-commerce tools need to be added


Pricing

πŸ’° Free trial plans available

πŸ’° Pro plans – $24-$449 per month (β€˜send with us’ option), $19 per month (β€˜send with others’ option)

πŸ’° Business plans – $79-$599 per month (β€˜send with us’ option), $74 per month (β€˜send with others’ option)


Best known for

Goodbits is best known for its newsletter features. Goodbits automatically saves links from various sources to generate a newsletter with ease. No coding experience is required to use Goodbits’ drag-and-drop editor, and Goodbits also has many collaboration tools to easily share content within teams.


⭐ Our Rating – 4.2/5


13. MoonMail

MoonMail is an all-in-one messaging platform that allows users to connect with customers through multiple messaging channels. Along with messaging tools, MoonMail also provides testing, automation, customer segmentation and email tracking tools for businesses of all sizes.


Pros

βœ”οΈ Versatile communication tools that allow users to send emails and messages through multiple channels

βœ”οΈ Handy automation tools to add engaged recipients filters, optimize send-time and add event-based triggers

βœ”οΈ Dedicated IP features with subnets, farm spreads and warm-up tools

βœ”οΈ In-depth testing tools with advanced A/B testing, email tracking and analytics features


Cons

❌ More landing page tools need to be added

❌ Charges are levied for bounced emails


Pricing

πŸ’° Free trial plans available

πŸ’° Lite plan – $59 per month

πŸ’° Professional plan – $499 per month

πŸ’° Customized pricing plans for enterprise solutions


Best known for

MoonMail is best known for its multi-channel communication features. MoonMail allows users to launch marketing campaigns through multiple channels, including email, SMS, Voice, WhatsApp, Facebook messenger, Amazon, Apple, Baidu & Firebase.


⭐ Our Rating – 4.2/5


14. Upscribe

Upscribe provides email marketing and newsletter tools for businesses of all sizes. Upscribe also provides customer segmentation tools and automation tools, along with customisable sign-up forms to boost conversions, along with design and email templates.


Pros

βœ”οΈ Versatile newsletter tools that allow users to launch free and paid newsletter campaigns

βœ”οΈ Handy contact management tools that allow users to organize and segment contacts with tags

βœ”οΈ Robust automation tools that allow users to create multi-email sequences with customized triggers

βœ”οΈ In-depth API tools for custom integrations


Cons

❌ More testing and reporting tools need to be added

❌ Lack of multi-channel marketing tools compared to peers


Pricing

πŸ’° Free trial plans available

πŸ’° Newsletter plans – Starting from $5 per month, up to $17 per month

πŸ’° Growth plan – Starting from $19 per month, up to $1900 per month

πŸ’° Business plan – Starting from $39 per month, up to $1920 per month

πŸ’° Customized pricing plans available for large organizations


Best known for

Upscribe is best known for its newsletter tools that allow users to launch paid and free email newsletters. With Upscribe, it is easy to add links, videos, buttons and small attachments to a newsletter, and multi-level email sequences can be created within minutes using triggers derived from customer segmentation data.


⭐ Our Rating – 4.1/5



πŸ₯‡ TOP PERFORMERS


15. Mailchimp

Mailchimp is an industry-leading email marketing software provider that allows users to build marketing channels and aggregate data to analyze customer activity. Mailchimp also offers customer segmentation, e-commerce, scheduling, content creation and automation tools through its web-based and its mobile platform.


Pros

βœ”οΈ Lightweight and flexible Android/iOS mobile app with multiple language options and cross-device compatibility

βœ”οΈ Handy e-commerce tools that allow users to create online stores with custom domain names

βœ”οΈ Industry-leading CRM tools that allow users to understand customers data and act on it

βœ”οΈ Versatile design and content editor tools that allow users to personalize content blocks within emails


Cons

❌ Limitations are placed on third party email address list

❌ Limitations are placed on bulk actions for certain email campaigns


Pricing

πŸ’° Free trial plan is available

πŸ’° Essentials plan – $10.45 per month

πŸ’° Standard plan – $15.6 per month

πŸ’° Premium plan – $312 per month

πŸ’° Customized pricing plans available for website, e-commerce, transactional emails and large enterprise plans


Best known for

Although Mailchimp is a market-leading software package and has many advanced features, it is best known for its creative tools. Mailchimp’s  AI-powered creative assistant allows users to create dynamic content across multiple channels, add product recommendations and sync tools such as Adobe Photoshop. Mailchimp’s creative assistant also gives real-time feedback to generate impactful subject lines.


⭐ Our Rating – 4.7/5


16. Constant Contact

Constant Contact provides email marketing tools for businesses that are looking to boost customer engagement. Along with email marketing tools, Constant Contact also offers e-commerce, website development and social media marketing tools with flexible pricing plans. 


Pros

βœ”οΈ Versatile automation features with trigger-based mailing functions, along with contact segmentation and list building tools

βœ”οΈ Flexible social media marketing tools to incorporate digital marketing into email marketing

βœ”οΈ Handy tools to upload and import contacts from Excel, Outlook, Salesforce and many other platforms

βœ”οΈ In-depth real-time tracking tools to segment contacts, create targeted links and view data on opens, clicking and email-sharing


Cons

❌ Image-uploading features could be improved

❌ Mobile user interface is not very streamlined


Pricing

πŸ’° Free trial plan is available

πŸ’° Email plan – Starting from $20 per month

πŸ’° Email plus plan – Starting from $45 per month

πŸ’° Customized plans are available for large enterprises


Best known for

Constant Contact is best known for its social media marketing tools that allow users to combine digital and email marketing strategies. Constant Contact lets users schedule social posting, and it allows users to easily respond to comments, mentions, and direct messages from one unified platform. Constant Contact also allows users to optimize Facebook and Instagram ads with detailed metrics and insights.


⭐ Our Rating – 4.6/5


17. Klaviyo

Klaviyo allows users to build multi-channel marketing campaigns through its web-based platform. Klaviyo also offers tools to facilitate e-commerce, lead conversion through sign-up/ pop-up forms, customer segmentation and social media advertising and automation.


Pros

βœ”οΈ Versatile automation features that utilize triggers based on segmentation data

βœ”οΈ Robust data science tools with multiple predictive and testing parameters

βœ”οΈ Handy social media tools that allow users to sync data from social media platforms and use engagement data to target customers

βœ”οΈ Flexible campaigning tools that allow users to personally engage with customers and improve deliverability


Cons

❌ Landing page tools could be improved

❌ SMS tools have limitations


Pricing

πŸ’° Free trial plan is available

πŸ’° Customized email and SMS pricing plans are provided based on the number of contacts


Best known for

Klaviyo is best known for its automation tools. With Klaviyo, users can easily customize and optimize customer experiences with in-built A/B testing. Klaviyo also allows users to branch email flows based on behavioral and customer data. Users can also add multiple automation triggers based on browser abandonments, abandoned carts and many other e-commerce parameters.


⭐ Our Rating – 4.6/5


18. ActiveCampaign

ActiveCampaign offers email marketing, automation, and CRM tools for businesses of all sizes. ActiveCampaign also provides testing, customer segmentation, tracking and communication tools through its web-based and mobile platforms. ActiveCampaign also has many forecasting and predictive features on its platform.


Pros

βœ”οΈ Advanced e-commerce tools to send targeted reminders for abandoned carts, track order fulfilments and launch win-back campaigns

βœ”οΈ Versatile CRM tools to boost lead and contact management

βœ”οΈ Handy email marketing tools to funnel leads and test campaigns for effectiveness and deliverability

βœ”οΈ Robust tools to add customer service tools that can be used to track interactions and prevent bad customer experiences.


Cons

❌ Mobile-form features could be improved

❌ Many features are still undergoing beta-testing


Pricing

πŸ’° Free trial plan is available

πŸ’° Lite plan – Starting from $15 per month, up to $505 per month

πŸ’° Plus plan – Starting from $70 per month, up to $399 per month

πŸ’° Professional plan – Starting from $159 per month, up to $599 per month

πŸ’° Enterprise plan – Starting from $279 per month, up to $499 per month

πŸ’° Customized pricing plans available for large enterprises


Best known for

ActiveCampaign is best known for its CRM tools. With ActiveCampaign, CRM tasks such as pipeline tracking, lead scoring and deal monitoring can be easily automated, hence time sinks are reduced to a great extent. ActiveCampaign also allows users to update contact details and view a lead’s history through contact records. ActiveCampaign also has unique predictive tools to calculate the probability of success for deals, which can be further used to segment and score leads.


⭐ Our Rating – 4.7/5


19. GetResponse

GetResponse provides email and digital marketing tools through its mobile and web-based platform. Along with email marketing and automation, GetResponse also has many tools to help with CRM, lead conversion, website building and social media advertising.


Pros

βœ”οΈ In-depth CRM tools to generate effective leads and sales funnels

βœ”οΈ Handy AI-driven, a code-free website builder with ample customisation options and SEO optimization tools

βœ”οΈ Powerful email design features with effective tools to manage contact lists and transactional emails

βœ”οΈ Robust digital marketing tools to enable effective online advertising and content creation


Cons

❌ Webinar features could be improved

❌ Contact tagging features need to be improved


Pricing

πŸ’° Free trial plan available

πŸ’° Basic plan – Starting from $15 per month, up to $450 per month

πŸ’° Plus plan – Starting from $49 per month, up to $499 per month

πŸ’° Professional plan – Starting from $99 per month, up to $580 per month

πŸ’° Max plan- customized pricing


Best known for

GetResponse is best known for its CRM tools, particularly its conversion and sales funnel tools. GetResponse offers a comprehensive platform to manage every aspect of a sales funnel, from landing pages to cart management. GetResponse users can also set up lead magnets by providing content to potential customers. GetResponse also has many pre-designed funnel scenarios to help new users.


⭐ Our Rating – 4.6/5


20. Keap

Formerly known as Infusionsoft, Keap combines CRM, email marketing, automation and payments tools into one platform. Keap also provides invoicing and scheduling tools through its web-based and mobile platform, through which Keap also offers tools for SMS marketing.


Pros

βœ”οΈ Comprehensive CRM tools that allow users to respond to incoming leads effectively, create personalized templates and collect client data

βœ”οΈ Unique features to manage invoicing, payments and transactional emails

βœ”οΈ Robust email marketing tools with concise segmentation and spam-checking features to improve deliverability

βœ”οΈ Versatile scheduling tools that are perfectly synchronized with Keap’s CRM platform


Cons

❌ Many features are not available on Internet Explorer and Edge

❌ Campaign features have many limitations on the mobile app


Pricing

πŸ’° Free trial plan available

πŸ’° Lite plan – Starting from $79 per month, up to $379 per month

πŸ’° Pro plan – Starting from $159 per month, up to $459 per month

πŸ’° Max plan – Starting from $199 per month, up to $499 per month

πŸ’° Customized pricing plans available for advanced e-commerce and sales team needs


Best known for

Keap is best known for its invoicing and e-commerce tools. Keap allows users to seamlessly accept credit cards, send invoices and track payments through its CRM dashboard. Keap can also be used to set up recurring payments and send automated payment reminders. Invoices can also be tracked easily based on payment status.


⭐ Our Rating – 4.7/5


21. Campaign Monitor

Campaign Monitor provides email marketing and automation tools for businesses of all sizes. Besides email marketing tools, Campaign Monitor also offers contact management and segmentation tools, along with tools to add sign-up forms to websites and online stores.


Pros

βœ”οΈ Unique link review tools to detect link errors

βœ”οΈ Robust email marketing tools that allow users to code templates and add countdown timers

βœ”οΈ Flexible segmentation tools that allow users to send targeted emails and obtain granular client data

βœ”οΈ In-depth analytics tools to provide data on geographic spread, engagement per campaign and many other parameters


Cons

❌ More landing-page and website building features need to be added

❌ Lack of social media and digital marketing features compared to peers


Pricing

πŸ’° Free trial plan available

πŸ’° Basic plan – Starting from $9 per month, up to $299 per month

πŸ’° Unlimited plan – Starting from $29 per month, up to $699 per month

πŸ’° Premier plan – Starting from $149 per month, up to $989 per month

πŸ’° Customised pricing plans available for large enterprises


Best known for

Campaign Monitor is best known for its link-review tool, through which users can automatically search through emails and flag any hyperlinks that might be broken or outdated, which boosts deliverability and customer conversions.


⭐ Our Rating – 4.6/5


22. Zoho Campaigns

One of the many software products designed by the Zoho group, Zoho Campaigns provides the necessary tools required for email marketing and workflow automation. Along with email marketing, Zoho Campaigns also provides multiple tools to segment customers, generate dynamic content and advertise through social media platforms.


Pros

βœ”οΈ Versatile newsletter and pre-designed templates, with options to import HTML templates and customize basic layouts

βœ”οΈ Simplified drag-and-drop email workflow tools that are loaded with automation features

βœ”οΈ Robust content-creation tools that allow users to add dynamic content to emails

βœ”οΈ Handy social media tools to post campaigns on Facebook, Twitter, LinkedIn and many other platforms


Cons

❌ More web-development tools could be added

❌ Campaign approval process can be tedious in certain situations


Pricing

πŸ’° Free trial plan available

πŸ’° Email-based plans – Starting from $1.5 per month, up to $51 per month

πŸ’° Subscriber-based plan – Starting from $4.7 per month, up to $330 per month

πŸ’° Email-credits plan – Starting from $2.3 per month, up to $236 per month

πŸ’° Customized pricing plans available for large enterprises


Best known for

Zoho Campaigns is best known for its workflow automation tools. Zoho Campaigns makes it easy to trigger messages based on customer interactions due to its drag-and-drop workflow editor. Zoho Campaigns also automates the process of sending highly engaged users to CRM. Zoho Campaigns’ automation tools can also be used to set up autoresponder sequences.


⭐ Our Rating – 4.4/5


23. iContact

iContact provides email marketing and automation tools, with a special emphasis on small businesses. iContact also has many features to build landing pages and subscription forms, along with focussed consultancy services to improve email strategies and delivery optimization.


Pros

βœ”οΈ Handy automation tools to set up custom engagement rules for auto-responding and triggered emails

βœ”οΈ Advanced reporting dashboard and split testing tools

βœ”οΈ Versatile email design editor with multiple options to add content blocks and layouts

βœ”οΈ In-depth stock photo gallery with intuitive editing tools that are synchronized with workflow features


Cons

❌ More e-commerce functionality tools need to be added

❌ More automated messaging options need to be added to the API


Pricing

πŸ’° Free trial plan available

πŸ’° Standard plan – Starting from $15 per month, up to $350 per month

πŸ’° Pro plan – Starting from $30 per month, up to $700 per month

πŸ’° Salesforce plans – Starting from $99 per month.

πŸ’° Customized pricing plans available for large enterprises


Best known for

iContact is best known for its performance reporting dashboard. Through iContact, users can easily compare sent messages’ unique open, click and click-to-open rates. Users can also easily check opens by platform, generate campaign reports, view delivery data and analyze landing page performance and carry out split testing if required.


⭐ Our Rating – 4.3/5


24. AWeber

AWeber offers email marketing and content creation tools that can be used by experienced and inexperienced users alike. AWeber also provides content creation, segmentation, e-commerce and landing page tools from its web and mobile-based platform.


Pros

βœ”οΈ Advanced image editing and curation tools

βœ”οΈ Versatile automation features with a wide selection of pre-built campaigns

βœ”οΈ Robust segmentation tool with tools to create dynamic subscriber segments

βœ”οΈ In-depth tools to create customized and targeted newsletters


Cons

❌ Lack of native SMS tools compared to peers

❌ More features need to added to the mobile platform


Pricing

πŸ’° Free trial plan available

πŸ’° Pro plan – Starting from $19.99 per month, up to $149 per month

πŸ’° Customized pricing plans available for large enterprises


Best known for

AWeber is best known for its imaging tools. AWeber’s digital library has more than 6000 stock images that users can freely choose from. AWeber also offers unlimited image hosting and customized buttons that can be used for calls-to-action (CTAs) and social media marketing.


⭐ Our Rating – 4.5/5


25. Benchmark

Benchmark provides email marketing and automation tools for businesses of all sizes. Along with email marketing tools, Benchmark also provides CRM tools for lead generation, API tools for advanced integrations and landing-page building tools. Benchmark also makes it easy to add signup forms and surveys/polls into landing pages and emails.


Pros

βœ”οΈ Robust lead generation tools that allow users to launch surveys/polls and build customer lists

βœ”οΈ Streamlined email builder with HTML editing and RSS features, along with in-built photo-editing tools

βœ”οΈ Handy landing page tools with in-depth templates and landing page options

βœ”οΈ Versatile automation tools with numerous templates and flexible trigger functions


Cons

❌ More e-commerce functionality tools need to be added

❌ Email deliverability issues are common 


Pricing

πŸ’° Free trial plan available

πŸ’° Pro plan – Starting from $15 per month, up to $499 per month

πŸ’° Enterprise plan – Starting from $719 per month, up to $1049 per month

πŸ’° Customized pricing plans available for large enterprises


Best known for

Benchmark is best known for its lead generation tools. Benchmark users can design customized, embeddable sign-up and pop-up forms using a streamlined, drag-and-drop form builder. Benchmark also makes it easy to import and segment contacts. Benchmark users also have automation options to interact with customers based on their activities and interactions.


⭐ Our Rating – 4.3/5


26. MailUp

MailUp offers automation and email design tools to boost email marketing. Along with email marketing tools, MailUp also offers advanced SMS marketing tools for its users. MailUp also offers unique predictive marketing tools that allow users to forecast customer behavior.


Pros

βœ”οΈ Advanced SMS marketing tools with tools to link landing pages

βœ”οΈ Unique AI-driven tools to forecast and predict customer behavior

βœ”οΈ Versatile email editor to generate customized emails that are optimized for smartphones and tablets

βœ”οΈ Handy social media tools to connect with Facebook Messenger, Telegram and many other platforms


Cons

❌ Contact list features need to be improved

❌ Autoresponder features need to be improved


Pricing

πŸ’° Free trial plan available

πŸ’° Starter plan – Starting from $569 per month

πŸ’° Plus plan – Starting from $1235 per month

πŸ’° Premium plan – Starting from $3068 per month

πŸ’° Customized pricing plans available for large enterprises

πŸ’° SMS plans have fixed charges based on the user’s location


Best known for

MailUp is best known for its SMS marketing features, which allow users to send 200 high-quality messages per second. MailUp’s SMS editors also have dynamic fields that allow users to personalise messages and send multi-part messages with landing-page links. MailUp’s automation software also optimizes send times, tap into multiple messaging platforms and track links. Users can also add in options to receive replies from their customers.


⭐ Our Rating – 4.3/5


26. SendPulse

SendPulse offers advanced email marketing and automation tools through its web-based and mobile platforms. Along with automation tools, SendPulse also has many features to help with SMS marketing, CRM, digital marketing, notifications and landing pages.


Pros

βœ”οΈ Advanced automation features to set-up chat bots

βœ”οΈ Handy landing page tools with multi-channel subscription widgets

βœ”οΈ Versatile CRM tools to store customer info and distribute deals

βœ”οΈ Flexible tools to set up web-push notifications


Cons

❌ Pricing plans need to be streamlined

❌ Drag-and-drop editors could be improved


Pricing

πŸ’° Free trial plan available

πŸ’° Standard email marketing plan – Starting from $8 per month, up to $7000 per month

πŸ’° Pro email marketing plan – Starting from $9.6 per month, up to $8400 per month

πŸ’° Enterprise email marketing plan – Starting from $13.4 per month, up to $11760 per month

πŸ’° Basic transactional email plan – Starting from $8.85 per month, up to $16.85 per month

πŸ’° Pro transactional email plan – Starting from $59.88 per month, up to $174.85 per month

πŸ’° Enterprise transactional email plan – Starting from $274.86 per month, up to $1824.85 per month

πŸ’° Web push pro plan – Starting from $19 per month, up to $3300 per month

πŸ’° Chatbot pro plan – Starting from $7.88 per month, up to $164 per month

πŸ’° Email verification plan – Starting from $15 per month, up to $650 per month.

πŸ’° Standard landing page plan – $13 per month

πŸ’° Pro landing page plan – $22 per month

πŸ’° Enterprise landing page plan – $54 per year


Best known for

SendPulse is best known for its automation features, particularly its Chatbot tools. SendPulse users can utilize Chatbots to set up auto-replies and purchase funnels using visual chatbot builders for Facebook, Telegram, Whatsapp and many other platforms. SendPulse users can also incorporate subscription widgets into their chatbots. Users can also add customised buttons and payment features to their chatbots, along with delay functions.


⭐ Our Rating – 4.5/5


27. Drip

Drip offers email marketing and automation tools that are designed to boost customer acquisition and automation. Drip offers numerous tools to segment customers, send SMS campaigns, generate customizable forms and create customizable templates.


Pros

βœ”οΈ In-depth customer labelling and reporting tools

βœ”οΈ Handy e-commerce tools that can recommend products to customers based on past purchases

βœ”οΈ Advanced form builder tools that allow users to control display rules

βœ”οΈ Versatile optimization tools to streamline marketing strategies using workflow split testing and automated revenue attribution


Cons

❌ More landing page and web design tools need to be added

❌ Some integrations tend to have glitches at time


Pricing

πŸ’° Free trial plan available

πŸ’° Plans start from $19 per month, up to $1699 per month

πŸ’° Customized pricing plans are available for large enterprises and users who wish to purchase SMS/MMS plans


Best known for

Drip is best known for its reporting and data management tools. Through drip, users can easily utilize tags to monitor customer interactions and generate CRM data. Drip also allows users to customize form fields to ease the process of segmentation. Drip also allows users to track site views, purchases and other engagement parameters to generate reports on revenue attribution and email performance.


⭐ Our Rating – 4.6/5


28. UniSender

UniSender offers email and contact management tools for businesses of all sizes. Along with email marketing features, UniSender also provides tools for testing, segmentation, pop-up forms and automation. UniSender also offers tools for tracking emails and managing mailing lists.


Pros

βœ”οΈ Handy email marketing features with contact management and tracking tools

βœ”οΈ Flexible segmentation tools to create unique personalized emails

βœ”οΈ In-depth analytics tools with a streamlined dashboard

βœ”οΈ Versatile and well-designed HTML templates that are fully responsive and compatible across all devices


Cons

❌ Landing page tools could be improved

❌ More e-commerce functionality tools need to be added


Pricing

πŸ’° Free trial plan available

πŸ’° Light plan – Starting from $10 per month, up to $1090 per month

πŸ’° Standard plan – Starting from $12 per month, up to $1282 per month

πŸ’° Premium plan – Starting from $112 per month, up to $1382 per month

πŸ’° Customized pricing plans are available for large enterprises and users who wish to purchase SMS/Viber plans


Best known for

UniSender is best known for its in-depth analytics tools. UniSender’s streamlined analytics dashboard allows users to track key metrics such as delivery, open, clickthrough, unsubscribe and complaint rates, along with device info and location data. UniSender users can also seamlessly integrate their platforms with Google analytics. UniSender’s analytics tools can also generate click maps and evaluate campaign performance through proprietary algorithms.


⭐ Our Rating – 4.3/5


29. MailerLite

MailerLite provides email marketing and automation tools from its web-based and mobile platform. Along with email marketing tools, MailerLite also provides tools for content creation, website development, customer segmentation and tracking. MailerLite also has tools to generate click maps and campaign reports.


Pros

βœ”οΈ Versatile content creation tools with flexible editors and templates

βœ”οΈ Robust landing and website builder tools with options to add embedded forms and pop ups

βœ”οΈ Handy segmentation features that allow users to personalize content through tagging

βœ”οΈ In-depth reporting tools to generate click maps, along with campaign and survey reports


Cons

❌ Currently, mobile app is only available for iOS

❌ Lack of SMS marketing tools compared to peers


Pricing

πŸ’° Free trial plan available

πŸ’° Premium plans starting from $10 per month, up to $1915 per month

πŸ’° Customized pricing plans are available for large enterprises and add-ons are available for users who need dedicated IP addresses, premium support and website publishing tools


Best known for

MailerLite is best known for its content creation tools. MailerLite’s drag-and-drop editors create dynamic content for email campaigns, with options to add video and social media content into emails. MailerLite is also packed with versatile newsletter templates. MailerLite also allows users to add e-commerce functionality to their emails. MailerLite also has in-depth text editing and formatting tools, along with a flexible HTML editor with previewing and code optimization tools.


⭐ Our Rating – 4.7/5


30. FreshMail

FreshMail offers email marketing tools from its mobile app (called Hello!) and web based platform. Along with email marketing tools, FreshMail also offers contact management, automation and tracking tools to gain subscriber insights and help with segmentation.  FreshMail’s mobile app is available for iOS and Android devices.


Pros

βœ”οΈ Versatile newsletter templates which are accessible from easy-to-use editors

βœ”οΈ Robust spam testing and HTML code inspector tools

βœ”οΈ Handy automation tools that allow users to insert tracking codes into pages and forms to analyze user behavior

βœ”οΈ Unique personalization tools, such as automated-gender detection that allows users to build fully-personalized emails


Cons

❌ Landing page tools are still undergoing Beta testing

❌ More web design and e-commerce functionality tools could be added


Pricing

πŸ’° Free trial plan available

πŸ’° Starter plan – Starting from $13 per month, up to $439 per month

πŸ’° Standard plan – Starting from $49 per month, up to $489 per month

πŸ’° Pro plan – Starting from $99 per month, up to $569 per month

πŸ’° Enterprise plan – Starting from $662 per month

πŸ’° Customized pricing plans available for large enterprises or pay-as-you-go users


Best known for

FreshMail is best known for its Code and Spam testing tools. FreshMail improves deliverability of emails by highlighting words that may trigger spam filters. FreshMail also highlights errors in HTML code snippets, thus ensuring that common errors are avoided. FreshMail’s code inspector can ensure that Flash/JavaScript is not being used, CSS properties are appropriate, text is added without MW Word formatting and unsubscribe buttons are added.


⭐ Our Rating – 4.3/5


31. Doppler

Doppler allows users to create and optimize email campaigns, with email marketing and automation tools that are suitable for businesses of all sizes. Along with email marketing tools, Doppler also offers tools for customer segmentation, SMS marketing and e-commerce from its web-based platform.


Pros

βœ”οΈ Advanced e-commerce and cart management features

βœ”οΈ In-depth tracking tools to monitor open rates, clicks and subscriber origins

βœ”οΈ Robust RSS tools that allow users to schedule email campaigns based on the basic updates of their blog

βœ”οΈ Flexible email marketing advisory services provided by top experts


Cons

❌ Spam filters and subscriber validation forms tend to be restrictive

❌ Lack of mobile-app features compared to peers


Pricing

πŸ’° Free trial plan available

πŸ’° Monthly plan – Starting from $15 per month, up to $460 per month

πŸ’° Prepaid plan – Starting from $15 per month, up to $1350 per month

πŸ’° High-volume plan – Starting from $107 per month, up to $3000 per month

πŸ’° Customized pricing plans available for large enterprises or users looking for SMS plans


Best known for

Doppler is best known for its e-commerce functionality tools. Doppler also provides on-site tracking tools to program emails that can target buyers with products that have been viewed by them on the users’ websites. Doppler also allows users to automate abandoned cart emails and schedule shipments. Doppler also allows users to upload subscription and pop-up forms onto their e-commerce websites. Doppler also has a dedicated transactional email service to send attachments, invoices, card statements and confirmations.


⭐ Our Rating – 4.4/5


32. Sendlane

Sendlane specialises in SMS and email marketing tools through its web-based and mobile platform. Besides email marketing tools, Sendlane also provides features to help with automation and customer segmentation. Sendlane also gives users the tools to build intelligent pop-up forms, build multi-store e-commerce connections and generate campaign performance data.


Pros

βœ”οΈ Versatile segmentation and trigger functions to send emails based on customer behaviour

βœ”οΈ Advanced automation tools with machine-learning features to optimize send times

βœ”οΈ Handy SMS marketing tools to optimize sales funnels

βœ”οΈ Multivariable segmentation tools to create targeted segments with detailed customer data


Cons

❌ Landing page and website development tools need to be improved

❌ Lack of HTML editor tools compared to peers


Pricing

πŸ’° Free trial plan available

πŸ’° Growth plan – Starting from $99 per month

πŸ’° Professional plus plan – Starting from $249 per month, up to $53,419 per month

πŸ’° Customized pricing plans available for large enterprises or users looking for SMS plans


Best known for

Sendlane is best known for its automation tools, particularly its Beacon features. Beacon generates trigger messages based on real-time website engagement data that is generated through tracking pixels and bots that follow website visitors. Beacon can be used across various social channels as well to retarget site visitors. Beacon also gives real-time data on ROI generated per campaign.


⭐ Our Rating – 4.5/5


33. Moosend

Moosend offers a comprehensive platform for businesses that are looking to improve their email marketing strategies. Along with email marketing tools, Moosend also offers segmentation, CRM, tracking and e-commerce tools. Moosend also offers tools to build landing pages and subscription forms, along with automation tools for marketing and e-commerce.


Pros

βœ”οΈ Advanced CRM tools with simplified features to import customer data in bulk

βœ”οΈ Versatile newsletter editor tools that allow users to add interactive elements with no HTML coding required

βœ”οΈ Handy automation tools that allow users to create emails with product blocks based on products that have been viewed by them

βœ”οΈ Robust tracking tools that allow users to super-segment mailing lists with behavioral tracking data


Cons

❌ Lack of SMS marketing tools compared to peers

❌ Dynamic content blocks are restricted per campaign


Pricing

πŸ’° Free trial plan available

πŸ’° Professional plus plan – Starting from $10 per month, up to $760 per month

πŸ’° Customized pricing plans available for large enterprises


Best known for

Moosend is best known for its newsletter editor tools. Moosend allows users to create newsletters with interactive elements, even if they have limited HTML knowledge. Moosend also has a vast library of images, templates, GIFs and customized fonts. Moosend also allows users to add discount codes and product blocks into newsletters. Moosend also allows users to customize emails based on customer locations.


⭐ Our Rating – 4.4/5


34. Mailigen

Created by Pipedrive, Mailigen provides email marketing software for businesses of all sizes. Mailigen is available through its web-based platform. Along with email marketing tools, Mailigen has many features to help with testing, SMS marketing, social media marketing and transactional emails. Mailigen also offers tools to launch signup forms and online surveys.


Pros

βœ”οΈ Versatile behaviour-based automation features with RSS and XML driven emailing tools

βœ”οΈ In-depth email editor with options to add dynamic content

βœ”οΈ Comprehensive tools to launch surveys and pop-up forms

βœ”οΈ Handy SMS marketing tools, with options to send messages to as many as 190 countries


Cons

❌ Lack of mobile-app features compared to peers

❌ Lack of web design and landing page tools compared to peers


Pricing

πŸ’° Free trial plan available

πŸ’° Monthly plan – Starting from $10 per month, up to $555 per month

πŸ’° Pay-as-you-go plans – Starting from $40 per month for 2500 credits, up to $400 for 100000 credits

πŸ’° Customized pricing plans available for large enterprises and users who need SMS plans


Best known for

Mailigen is best known for its survey tools. With Mailigen, users can easily launch surveys and feedback forms to efficiently segment customers. Mailigen users can send secure and personalized survey invites to their contacts, with responsive designs and themes. Mailigen users have options to add radio buttons, answer-dropdown columns, ratings, comment blocks, rankings, page breaks and many other features into their surveys. Results can be viewed in real-time and embedded into websites.


⭐ Our Rating – 4/5



🌟 RISING STARS


35. SendFox

Created by the founders of Appsumo, SendFox offers email marketing and automation tools with affordable pricing plans. SendFox also offers tools to build landing pages, generate leads and schedule campaigns as per customer data. SendFox also offers tools for social media marketing and spam testing through its web-based platform


Pros

βœ”οΈ Handy tools to add social media content into emails

βœ”οΈ Flexible and affordable pricing plans

βœ”οΈ Versatile tools to build landing pages and online forms without any coding knowledge

βœ”οΈ Advanced features to build referral systems


Cons

❌ E-commerce functionality tools could be improved

❌ Help center and knowledge base could be improved.


Pricing

πŸ’° Free trial plan available

πŸ’° Lifetime plan – $49 single payment for up to 5k contacts, additional charges of $49 are levied for every additional 5k contacts

πŸ’° Empire add-on plan – $18 per month


Best known for

SendFox is best known for its affordable and flexible pricing plans. SendFox has a comprehensive free plan that can cover up to 1000 contacts, and paid plans have speedy servers and zero limits on email sends per month. In some cases, Sendfox may also provide free leads for customers, subject to client requirements.


⭐ Our Rating – 4.3/5


36. Automizy

Designed to increase open rates, Automizy offers an email marketing and automation platform for businesses of all sizes. Along with email marketing and automation tools, Automizy also offers testing and contact management. Automizy’s AI-powered β€˜Mizy’ bot can generate and test subject lines to ensure smooth deliverability and healthy open rates.


Pros

βœ”οΈ Handy automation blueprints to launch and manage workflows easily

βœ”οΈ Advanced AI-powered tools to help boost deliverability and open rates

βœ”οΈ Streamlined builder to create landing pages and sign-up forms

βœ”οΈ In-depth reporting and testing tools


Cons

❌ Lack of SMS marketing tools compared to peers

❌ Many features are still undergoing beta-testing


Pricing

πŸ’° Free trial plan available

πŸ’° Monthly plan – Starting from $9 per month, up to $119 per month

πŸ’° Customized pricing plans available for enterprise solutions


Best known for

Automizy is best known for its automation tools, particularly its AI powered β€˜Mizy’ bot. Automizy’s AI predicts the performance of subject lines with scores based on data from over 1 million campaigns. Automizy also has a multi-armed bandit algorithm to optimize and generate variations of subject lines with the highest open rates.


⭐ Our Rating – 4.2/5


37. Wild Audience

A Europe-based ActiveCampaign reseller, Wild Audience specialises in CRM and email marketing solutions. Along with email marketing software, Wild Audience also has a comprehensive collection of guides and courses in its knowledge base which can help users launch sales funnels and online ads. Wild Audience also provides tracking and advanced reporting tools for its customers.


Pros

βœ”οΈ Comprehensive knowledge base that gives users to tools to build sales and relationship funnels

βœ”οΈ Handy tools to track tags, emails, automation and deals, along with features to compare campaigns

βœ”οΈ Versatile copywriting and digital marketing features

βœ”οΈ Advanced integration options and API functionality


Cons

❌ Landing page and web design tools could be improved

❌ Limited countries are supported for SMS features


Pricing

πŸ’° Free trial plan available

πŸ’° Lite plan – Starting from $13 per month, up to $658 per month

πŸ’° Plus plan – Starting from $63 per month, up to $893 per month

πŸ’° Professional plan – Starting from $159 per month, up to $1720 per month

πŸ’° Customized pricing plans available for enterprise solutions


Best known for

Wild Audience is best known for its knowledge base and user guides. Wild Audience offers detailed courses on building sales funnels, generating leads and copywriting, along with easy access to numerous templates and tutorials. Wild Audience also gives users valuable information on digital marketing and webinars.


⭐ Our Rating – 4.1/5


38. SmartrMail

SmartrMail provides email marketing and automation tools through its web-based platform. SmartrMail also provides multiple templates to handle transactional email and workflows, along with customer segmentation and tracking tools. SmartrMail also provides many tools for testing and reporting as well.


Pros

βœ”οΈ Versatile tools to handle transactional emails

βœ”οΈ Smart segmentation tools that auto-update segments based on customer activity

βœ”οΈ Vast library of easy-to-use email templates

βœ”οΈ In-depth reporting tools to generate sales data along with email stats


Cons

❌ Lack of SMS and multi-channel marketing tools compared to peers

❌ Login issues are common due to a high amount of cached data that is stored on browsers by the app


Pricing

πŸ’° Free trial plan available

πŸ’° Standard plan – Starting from $19 per month, up to $1886 per month

πŸ’° Unlimited plan – Starting from $99 per month, up to $2548 per month

πŸ’° Customized plans also available for users looking for add-ons


Best known for

SmartrMail is best known for its transactional email tools. With SmartrMail, users can target cart abandoners through multiple reminders and add alternative product recommendations as well. SmartrMail also has many handy templates to target users who visit websites but don’t purchase anything. SmartrMails tracking features also provide targeted product recommendations and improve engagement. SmartrMail can also generate mobile-optimized welcome and winback emails to encourage repeat purchases.


⭐ Our Rating – 4/5


39. ZagoMail

ZagoMail provides an all-in-one email marketing and automation platform for businesses of all sizes. Along with email marketing and automation, ZagoMail also provides tools for customer segmentation and sign-up forms. ZagoMail also provides tools for transactional emails and e-commerce. ZagoMail can be accessed through a web-based platform.


Pros

βœ”οΈ Smart, visual automation tools that allow users to send personalised content with sequences

βœ”οΈ Versatile templates for sign-up forms that are proven to have strong conversion metrics

βœ”οΈ In-depth segmentation tools that allow users to re-engage customers with targeted data

βœ”οΈ Simplified drag-and-drop editor to design high-converting newsletters 


Cons

❌ Campaign testing tools need to be improved

❌ Lack of landing page and web design tools compared to peers


Pricing

πŸ’° Free trial plan available

πŸ’° Monthly plan – Starting from $29 per month, up to $699 per month

πŸ’° Customized plans available for large enterprises


Best known for

ZagoMail is best known for its smart visual automation tools. ZagoMail has various tools to set up email sequences and series. ZagoMail’s automation features allow users to send customized emails and content, such as offers, birthday messages and reminders. ZagoMail’s visual editor can also be used to build intuitive workflows and engagement rules.


⭐ Our Rating – 4/5


40. Acumbamail

Acumbamail offers SMS and email marketing tools through its web-based platform. Along with SMS and email marketing tools, Acumbamail also has many features to build landing pages and create design templates. Acumbamail also provides tools for transactional emails, campaign testing/optimization and contact management.


Pros

βœ”οΈ Handy tools to generate responsive landing pages that are compatible with any device or browser

βœ”οΈ Advanced SMS marketing tools

βœ”οΈ Versatile automation tools that generate emails and campaigns using specific triggers

βœ”οΈ Simplified features to manage contact lists and segment customers


Cons

❌ Lack of native integration options compared to peers

❌ Language translation issues are common as most of the platform is in Spanish


Pricing

πŸ’° Free trial plan available

πŸ’° Basic mailings plan – Starting from $26 per month, up to $613 per month

πŸ’° Pro mailings plan – Starting from $74 per month, up to $771 per month

πŸ’° Enterprise mailings plan – Starting from $233 per month, up to $979 per month

πŸ’° Basic subscriber plan – Starting from $41 per month, up to $322 per month

πŸ’° Pro subscriber plan – Starting from $89 per month, up to $431 per month

πŸ’° Enterprise subscriber plan – Starting from $248 per month, up to $651 per month

πŸ’° Customized plans available for large enterprises, prepaid customers and users looking for SMS add-ons


Best known for

Acumbamail is best known for its SMS marketing services. Acumbamail allows users to send dynamic SMS’ with links, custom tags and emojis, and links can be tracked as well and deliverability is guaranteed with Acumbamail. Landing pages can also be incorporated into SMS’ using Acumbamail. Acumbamail also has flexible features to import contacts. Acumbamail’s SMS campaigns can be launched from any web browser, and its SMS API can be used to add SMS functionalities to any app.


⭐ Our Rating – 4/5


41. Vision6

Vision6 is an Australian start-up that provides email marketing tools with affordable pricing plans. Along with email marketing, Vision6 also provides features to help with lead generation, CRM, transactional emails, collaboration and reporting. Vision6 also provides automation tools for email marketers. Vision6 is available through a web-based platform.


Pros

βœ”οΈ Advanced email marketing tools with numerous templates and simplified tools to add conditional content

βœ”οΈ Versatile CRM tools with high-end segmentation and automation features

βœ”οΈ Handy lead generation tools with retargeting and social media marketing features

βœ”οΈ Unique collaboration tools with calendar scheduling and email feedback features


Cons

❌ Landing page and web design tools need to be improved

❌ Mobile app features are lacking compared to peer


Pricing

πŸ’° Free trial plan available

πŸ’° Starter plan – Starting from $9 per month, up to $599 per month

πŸ’° Business plan – Starting from $29 per month, up to $1049 per month

πŸ’° Pro-Marketer plan – Starting from $99 per month, up to $1249 per month

πŸ’° Customized plans available for large enterprises, prepaid customers and users looking for SMS add-ons


Best known for

Vision6 is best known for its lead generation tools. Vision6 offers SMS marketing tools that are paired with email functions and personalised to simplify the customer onboarding process. Vision6 users can also attach gated content with customisable sign-up forms and surveys to engage with potential leads. Vision6 also has social media features that allow users to post newsletters and emails on social media platforms, thus allowing them to be re-shared by multiple leads. Vision6 also allows users to utilize automation tools to set up event reminders and easily segment leads.


⭐ Our Rating – 4/5


42. Inbox

Inbox offers email marketing tools with flexible pricing plans and unlimited sending perks. Along with email marketing tools, Inbox also offers many features to help with newsletter campaigns, pop-up forms, transactional emails and contact management. Inbox also has many tools to help with event management. Inbox also has an advanced API that adds email marketing functionality to any app.


Pros

βœ”οΈ Comprehensive email marketing features, with advanced bounce management mechanisms and options to add customized domain names

βœ”οΈ Advanced automation features that allow users to link trigger campaigns and utilize pre-built workflows to convert new leads

βœ”οΈ Unique event management features

βœ”οΈ Versatile tools to build landing pages and launch subscription forms


Cons

❌ Testing tools need to be improved

❌ Lack of SMS marketing tools compared to peers


Pricing

πŸ’° Free trial plan available

πŸ’° Plus plan – Starting from $9 per month, up to $2090 per month

πŸ’° Professional plan – Starting from $5 per month, up to $2719 per month

πŸ’° Customized plans available for large enterprises and prepaid customers


Best known for

Inbox is best known for its event management features. With Inbox, users can easily promote online and onsite events through their websites. Inbox automatically announces events to subscribers, tracks participants who have added an event to their calendars, displays event countdowns and allows users to find sponsors. Inbox can also generate detailed reports on the number of people who are participating in a particular event.


⭐ Our Rating – 4/5


43. Emercury

Emercury offers lead conversion and business marketing tools for businesses of all sizes. Besides email marketing tools, Emercury also offers automation , campaign management and journey-building tools to edit and generate workflows. Emercury also provides advisory services for marketing audits, automation setups, web designing and coding.


Pros

βœ”οΈ Comprehensive advisory services for design, HTML coding and campaign management

βœ”οΈ Advanced email marketing features with tools to generate bulk unsubscribe lists, suppression lists and β€˜Never-email’ lists

βœ”οΈ In-depth tracking tools to monitor spam complaints, open rates, click-through rates and URL activities

βœ”οΈ Robust journey builder tools to generate workflows


Cons

❌ Landing page and web design tools need to be improved

❌ CPA-CPC functionality is only available in high volume plans


Pricing

πŸ’° Free trial plan available

πŸ’° Starter plan – Starting from $65 per month, up to $144 per month

πŸ’° Grow plan – Starting from $275 per month, up to $685 per month

πŸ’° Pro plan – Starting from $825 per month, up to $1100 per month

πŸ’° Scale plan – Starting from $1400 per month

πŸ’° Customized plans available for large enterprises


Best known for

Emercury is best known for its journey builder tools. Emercury users can utilize drag-and-drop to easily build workflows using tags and field checks. Emercury also supports the use of logical conditions such as AND, IF & OR. Triggers can also be added as per clicks, sign-up dates and events. Users can also set up sequences to move leads based on their behaviours, and lead magnets can also be integrated easily into existing workflows.


⭐ Our Rating – 4.1/5


44. Envoke

Envoke is a Canadian start-up that offers email marketing tools for businesses, schools and government entities. Along with email marketing tools, Envoke also offers tools to perform automation sequences, launch pop-up forms and manage client lists. Envoke is available through a web-based platform.


Pros

βœ”οΈ Handy email editor tools that allow users to add dynamic content that is mobile-responsive

βœ”οΈ Versatile collaboration tools which allow users to branch multiple departments using sub-accounts

βœ”οΈ In-depth automation tools to set up auto-responders and segment recipients

βœ”οΈ Flexible list management tools that allow users to tag customer, add subscriptions and customize email preferences


Cons

❌ Lack of SMS and multi-channel marketing tools compared to peers

❌ Lack of event management tools compared to peers 


Pricing

πŸ’° Free trial plan available

πŸ’° Essential plan – Starting from $39 per month, up to $403 per month

πŸ’° Standard plan – Starting from $63 per month, up to $508 per month

πŸ’° Enterprise plan – Starting from $120 per month, up to $605 per month

πŸ’° Customized plans available for large enterprises and institutions


Best known for

Envoke is best known for its collaboration tools. Enovke allows users to create unlimited user accounts. Each user can access one or multiple sub-accounts. Different users can also be given different permissions. Envoke also allows different accounts to share common templates. Locked zones can also be added to shared emails and templates


⭐ Our Rating – 4.1/5


45. Smoove

Smoove offers simplified email marketing and automation solutions with affordable pricing plans. Along with email marketing, Smoove also provides suitable tools for automation, landing pages and SMS marketing. Smoove also provides API tools that allow users to integrate Smoove into any platform. Smoove is available through a web-based platform.


Pros

βœ”οΈ Handy email marketing tools that allow users to add content and articles directly through RSS feeds

βœ”οΈ Advanced automation tools with a drag-and-drop interface

βœ”οΈ Versatile templates to build web forms and landing pages

βœ”οΈ Robust SMS marketing features that can send personalized SMS’ based on targeted segments  


Cons

❌ Help center and knowledge base needs to be improved

❌ Transactional email and e-commerce tools could be improved


Pricing

πŸ’° Free trial plan available

πŸ’° Professional plan – Starting from $15 per month, up to $159 per month

πŸ’° Customized plans available for large enterprises and users looking for SMS plans


Best known for

Smoove is best known for its automation tools. With Smoove, users can easily create multi-trigger actions based on how a customer responds to an email, URL or landing page. Smoove also provides automated text options and features to add personalized fields. Smoove users can also add subscribers to lists automatically once pop-up or signup forms are filled.


⭐ Our Rating – 4/5


Conclusion

Did you like the list? Have we missed something important? Let us know in the comments.